Voya Financial television commercial 2021

What the Voya Financial TV commercial - Growing Up is about.

In the heartwarming Voya Financial TV spot titled 'Growing Up,' we are taken on an emotional journey that highlights the importance of financial planning and the impact it can have on our lives as we grow older.

The ad begins with a young girl excitedly celebrating her birthday with her family. As the scene unfolds, we witness the passage of time through a series of snapshots and milestones. Each moment showcases the girl's growth and development into a young adult. We see her graduating from high school, starting college, and eventually embarking on her career.

Throughout the ad, we are reminded that life moves quickly, and as we age, our responsibilities and financial needs change. The viewer catches glimpses of the young girl's parents diligently preparing for her future, whether it's opening a savings account, contributing to a college fund, or planning for retirement. Voya Financial positions itself as the partner that helps families navigate these important financial decisions so they can secure a brighter future for their loved ones.

The emotional impact of the commercial intensifies when we see the young girl walk down the aisle on her wedding day. It is at this moment that the audience realizes just how crucial it is to plan for life's major milestones and ensure financial stability for ourselves and our loved ones.

The thoughtful storytelling of 'Growing Up' tugs at the heartstrings and serves as a poignant reminder for viewers to take action and start planning for their financial future. Whether it's saving for college, investing in retirement, or protecting their loved ones with life insurance, Voya Financial encourages individuals and families to make informed choices that will support their dreams and aspirations.

Overall, 'Growing Up' captivates with its emotional narrative and highlights the essential role that Voya Financial plays in helping people prepare for the ever-changing journey of life. It encourages viewers to take charge of their financial wellbeing and embrace the power of planning to ensure a secure and fulfilling future.

Voya Financial TV commercial - Growing Up produced for Voya Financial was first shown on television on January 12, 2021.