What the Rice Krispies TV commercial - Rainy Days is about.

Title: Rice Krispies TV Spot, 'Rainy Days'

Introduction:In this imaginative and whimsical TV spot for Rice Krispies, titled 'Rainy Days,' we are transported to a world where rainy days become a source of joy and excitement. The commercial aims to showcase how a simple bowl of Rice Krispies can transform a gloomy day into a vibrant and fun-filled adventure for children and adults alike. Let's dive into the captivating world of 'Rainy Days' and discover the magic of Rice Krispies!

Scene 1: A gray and gloomy morningThe commercial opens with a shot of a room on a rainy day. The windowpane is streaked with raindrops, and the atmosphere feels dull and somber. Two young siblings, Emma and Jack, are sitting at the kitchen table, looking disappointed by the weather. They long for something to brighten their day.

Scene 2: The magical transformationSuddenly, the camera pans to a bowl of Rice Krispies in the center of the table. As Emma pours milk over the crisp rice cereal, a magical transformation begins. The milk swirls and sparkles with vibrant colors, and the room is filled with a soft, enchanting glow.

Scene 3: Bursting with lifeAs the milk settles, the children notice that the Rice Krispies have come to life! Each cereal piece forms a tiny character with a mischievous smile. They jump out of the bowl and start exploring the room, adding a burst of energy and excitement to the previously dull atmosphere.

Scene 4: Dancing in the rainThe Rice Krispies characters start playfully jumping from puddle to puddle, splashing water everywhere. They invite Emma and Jack to join in the fun. The children quickly put on their rain boots and run outside, where the rain transforms into a magical downpour, mirroring the vibrant colors of the Rice Krispies.

Scene 5: Rainy day adventuresEmma, Jack, and their new Rice Krispies friends embark on a series of charming adventures in the rain. They slide down rainbows, build castles with water, and even have a joyful water balloon fight. The children are captivated by the magical world that Rice Krispies has brought to life.

Scene 6: Sharing the joyThe commercial concludes with Emma and Jack returning home, soaking wet but beaming with joy. They take another bite of their delicious Rice Krispies, and the magical transformation begins once more. The room fills with laughter and smiles as the characters play

Rice Krispies TV commercial - Rainy Days produced for Rice Krispies was first shown on television on October 1, 2018.