UAL secured the rights to use Gershwin's “Rhapsody in Blue” in the 1980's for an annual fee of 300K. The Washington Post referred to it as “Rhapsody in Bucks!” Probably due to its use in commercialization of the song to improve the image of a then tarnished airlines.

Chicago, Illinois United Airlines headquarters are located at the Willis Tower, 233 South Wacker Drive, Chicago, Illinois. In 2007, United had moved its headquarters from Elk Grove Township, a suburb of Chicago, to 77 West Wacker Drive in the Chicago Loop after receiving US$5.5 million in incentives from the City of Chicago.

United first licensed "Rhapsody in Blue" in 1987, agreeing to pay an annual fee of $300,000 to use the composition in its ads, recalls the Cambridge Music Handbook for the piece. Before that, United used a song that revolved around its slogan, "Flying the friendly skies."

CHICAGO, May 16, 2022 /PRNewswire/ -- United Airlines today launched a new, national campaign – "Good Leads The Way" – that tells the story of United's leadership in areas like customer service, diversity and sustainability, and captures the optimism fueling the airline's large ambitions at a time of unprecedented ...

United resurrected its “Fly the friendly skies” slogan in September 2013. Prior to that it was “Let's fly together” and “It's time to fly.”

United Airlines became the first airline to fly to all states of the United States of America. This came in as a result of multiple new flight routes including Wyoming to Mississippi flights.

They can choose a home base airport: Some senior attendants may prefer particular routes and choose to commute by flying to their home base airport, though others may choose an airport close to home to reduce commuting time.

"We still have the rights to use it, so we will." United Airlines purchased the rights to George Gershwin's familiar 1924 piano music in 1976 and has used it in radio and televisions spots since the mid-1980s. The music will also continue playing at Chicago O'Hare International Airport.

Pianists Herbie Hancock and Lang Lang performed Rhapsody in Blue at the 50th Grammy Awards on February 10, 2008. Since 1980, the piece has been used by United Airlines in their advertisements, in pre-flight safety videos, and in the Terminal 1 underground walkway at Chicago O'Hare International Airport.

United Airlines is the third largest airline in the world, with 86,852 employees (which includes the entire holding company United Airlines Holdings) and 721 aircraft. It was the brainchild of William Boeing and emerged from his consolidation of numerous carriers and equipment manufacturers from 1928 to 1930.

By working as one cohesive team to run our business, guided by the core4 standards of Caring, Safety, Dependability and Efficiency, we ensure our airline operates lawfully and ethically, and we create a company we are all proud to work for. Thank you for all that you do.

CHICAGO, May 16, 2022 /PRNewswire/ -- United Airlines today launched a new, national campaign – "Good Leads The Way" – that tells the story of United's leadership in areas like customer service, diversity and sustainability, and captures the optimism fueling the airline's large ambitions at a time of unprecedented ...