IntroductioniRobot is an American technology company that designs and builds robots for everyday use. The company was founded in 1990 by three MIT graduates, and it first gained fame for its military...
The iRobot TV Spot, 'Gym Shorts,' is a 30-second commercial that showcases the iRobot Roomba i7+ vacuum cleaner. The commercial begins by showing a woman who is getting ready for a workout in her gym shorts. As she is about to start her exercise routine, she activates her Roomba i7+ by using her voice assistant, Alexa.
As the Roomba starts working, we see that it is silently cleaning the floor, avoiding obstacles with precision and detecting dirt to perform deep carpet cleaning. The woman then goes about her workout routine, paying no attention to the Roomba as it operates in the background. In the last scenes of the commercial, the Roomba completes its cleaning task and gives the woman a notification on her phone that it has emptied itself at the dock, ready for the next cleaning cycle.
Overall, the iRobot TV Spot, 'Gym Shorts,' effectively demonstrates how the Roomba i7+ can help free up more time for people by doing the cleaning for them. The commercial conveys that the smart features of the iRobot Roomba i7+ eliminate the need for constant hands-on cleaning, enabling people to focus on other important tasks. This TV spot showcases the iRobot Roomba i7+ as a trusted cleaning companion for homeowners who want a cleaner, more efficient home.
iRobot TV commercial - Gym Shorts produced for iRobot was first shown on television on June 8, 2022.
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