Made with 100% american grain distilled five times using the pressure equal to a 30-foot wave. This proprietary distilling process results in an incredibly smooth vodka with no additives and gluten free.

White Claw ® Hard Seltzer is made from a blend of seltzer water, our gluten free alcohol base, and a hint of fruit flavour. Check below to see our full ingredients and nutrition labels. Ingredients: Carbonated water, Alcohol, Cane sugar, Natural flavour, Citric acid.

malted alcohol The beverage is made from a blend of seltzer water, a gluten-free malted alcohol base, and fruit flavor. The alcohol base (termed "beer base" in customs rulings) is composed of 51% sugar, smaller amounts of yeast and nutrients, water, and trace amounts of "malted gluten-free grains".

the Mark Anthony Group von Mandl - who is 73 years old and the sole owner of White Claw's parent company, the Mark Anthony Group - spoke about the slowdown of the hard-seltzer craze, his expansion into spirits and the future he envisions for the company. White Claw Premium Vodka is entering a U.S. market led by Tito's Handmade Vodka.

White Claw Vodka 750ML – Bourbon Central.

Made with 100% American grain distilled five times using the pressure equal to a 30-foot wave.

Both Truly and White Claw, the latter of which is now the best-selling hard seltzer, fall into the Flavored Malt Beverage (FMB) category, meaning its alcohol content is derived from fermenting sugar or grain, not from a neutral spirit like vodka.

The Claw craze comes as young Americans seek healthier, lower-alcohol lifestyles. A 12-oz can of White Claw contains 100 calories and 2 grams of carbs – by comparison a Heineken has 142 calories and 11g of carbs. It is 5% alcohol, lower than the average of 12% for wine and average of 37% for liquor.

Both Truly and White Claw, the latter of which is now the best-selling hard seltzer, fall into the Flavored Malt Beverage (FMB) category, meaning its alcohol content is derived from fermenting sugar or grain, not from a neutral spirit like vodka.

In the US the alcohol is usually made by fermenting cane sugar or malted barley. Hard seltzer products outside of the US have been found to use either neutral spirit, or fermentation of fruit. The alcohol by volume is around 5% and the calorie-content is relatively low.

But Canadian White Claw is different than its American counterpart – in the U.S., the alcohol comes from a fermented sugar base while in Canada, the drink starts with corn that is distilled five times.

Both Truly and White Claw, the latter of which is now the best-selling hard seltzer, fall into the Flavored Malt Beverage (FMB) category, meaning its alcohol content is derived from fermenting sugar or grain, not from a neutral spirit like vodka.

So a "hard" seltzer is one that has been spiked with alcohol, and usually flavoured with fruit. Some are made with spirits such as vodka, gin or tequila. However, the leading brands in America are brewed from fermented grains or cane sugar, and therefore fall within the beer category as a "flavoured malt beverage".

In fact, vodka wasn't even originally made from potatoes (potatoes didn't make it to the Continent until the 16th Century, when Spanish Conquistadores brought them back from Peru). Potatoes have since proven a viable source in vodka production, but all you really need to make vodka is a sugar source (even just sugar).

For White Claw, it's pretty expansive. The core has been this younger drinking-age consumer – 21 to 29 years old. They've been the powerhouse behind the social movement. But the consumer base has really expanded to just about all drinking-age consumers across different regions – a very diverse group of consumers.

Why people like White Claw isn't really a mystery, especially during steamy summer months. It's lighter and more refreshing than a beer, has less hangover-inducing sugar than a fruity sangria, and has a much more trendy connotation than wine coolers, a time-honored favorite of high schoolers.