RISE television commercial 2017

What the RISE TV commercial - Sandy is about.

Title: RISE TV Spot: 'Sandy' Song by Survivor

Introduction:In the world of advertising, music plays a crucial role in capturing the attention of viewers and leaving a lasting impression. One such impactful TV spot that utilized the iconic song "Sandy" by Survivor is the RISE TV spot. This commercial cleverly pairs the emotional intensity of the song's lyrics with powerful visuals, creating a captivating advertisement experience. Let's dive into the details and explore what makes this TV spot so memorable.

The Plot:The RISE TV spot features an emotional narrative that resonates with its audience. The commercial begins in a quaint coastal town devastated by a severe storm. The aftermath is evident as the community struggles with the destruction caused by the natural disaster. Amidst the wreckage and desolation, we are introduced to Sandy, a young girl who embodies resilience and determination.

The Visuals:The visuals of the RISE TV spot are awe-inspiring. The advertisement showcases the aftermath of the storm, with crumbled buildings, fallen trees, and battered infrastructure. The gloomy atmosphere accentuates the distressing situation faced by the community. The camera focuses on Sandy's journey as she fearlessly navigates through the wreckage, symbolizing the spirit of hope and perseverance.

The Song - 'Sandy' by Survivor:The choice to feature "Sandy" by Survivor as the background music for this TV spot is a stroke of genius. The song is powerful and emotionally charged, giving voice to the resilience and determination of the commercial's protagonist. The lyrics evoke themes of strength, survival, and the unwavering human spirit, making it an ideal match for the uplifting message embedded within the advertisement.

Impact:The RISE TV spot, with its use of "Sandy" by Survivor, creates an unforgettable impact. It effectively merges the emotional power of the song with the visuals of the commercial, compelling viewers to connect on a deep level with the narrative. By showcasing the devastation caused by the storm and Sandy's unwavering determination, the advertisement highlights the indomitable spirit of both individuals and communities in times of crisis.

Conclusion:The choice to incorporate "Sandy" by Survivor into the RISE TV spot has resulted in a captivating and memorable advertisement. The visuals, combined with the stirring lyrics of the song, create an emotional resonance that leaves a lasting impression on the viewers. This TV spot represents the strength of human resilience and serves as a reminder of the power of hope in the face of adversity.

RISE TV commercial - Sandy produced for RISE was first shown on television on May 1, 2017.

Song from commercial RISE TV Spot, 'Sandy' Song by Survivor

"Eye of the Tiger" is a popular song by the American rock band Survivor. It was released in 1982 as the theme song for the movie Rocky III, starring Sylvester Stallone. The song was written by Survivor's co-founders, Frankie Sullivan and Jim Peterik.

Theme and MeaningThe song's lyrics convey a message of determination , resilience, and the will to overcome challenges. It reflects the relentless spirit of a fighter, using metaphors like the "eye of the tiger" to symbolize strength and focus. The song's upbeat tempo and powerful vocals contribute to its motivational and energetic feel.

Success and Impact"Eye of the Tiger" became a massive hit, reaching number one on the Billboard Hot 100 chart and staying there for six consecutive weeks. It also achieved international success, topping charts in several countries. The song's popularity was further boosted by its association with the Rocky franchise, as it became strongly linked to the character of Rocky Balboa.

Cultural Significance"Eye of the Tiger" has become an iconic anthem associated with sports, particularly boxing and other competitive activities. Its uplifting and empowering message has made it a popular choice for motivational purposes, such as in workout routines, sports events, and motivational speeches.

The song's enduring popularity has led to its inclusion in numerous films, TV shows, and commercials over the years. It remains a recognizable and beloved song that continues to inspire and energize people around the world.

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