Hefty is a well-known company that specializes in manufacturing high-quality household and commercial products. It was founded in 1947 and has since grown to become one of the leading providers of hom...
The Hefty Odor Block TV spot, 'Giant Baby', is a quirky and humorous ad that aims to showcase the effectiveness of Hefty's odor-blocking trash bags. The commercial starts with a young couple with their adorable baby in the nursery. Suddenly, the baby's face starts to scrunch up, and the couple reacts, thinking that the baby has a dirty diaper.
The jarring and comical twist in the ad is revealed when the couple walks into the kitchen carrying the baby only to see a giant-sized version of their baby perched on top of the trash can. The giant baby releases a smelly, overpowering odor from the trash can, which the couple immediately tries to tackle with their regular trash bags - but with no luck.
The commercial then shows an animated Hefty trash bag with cartoon-like features descend into the kitchen to take charge of the situation. The Hefty bag heroically tackles the giant baby's smell and banishes it, leaving the kitchen smelling fresh and clean. The final message of the ad is clear - Hefty trash bags block odors better than regular trash bags, and the Hefty bag saves the day.
The commercial stands out for its creative and humorous twist - it's not every day you see a giant baby on top of a trash can. The ad successfully conveys the message that Hefty trash bags are effective in controlling even the most overpowering odors while amusing its audience.
Hefty Odor Block TV commercial - Giant Baby produced for Hefty was first shown on television on July 26, 2012.
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