Cologuard television commercial 2022

What the Cologuard TV commercial - I Did It My Way is about.

Cologuard TV Spot, 'I Did It My Way' is a commercial advertisement for a non-invasive at-home colon cancer screening kit. The ad features a woman in her home who proudly tells how she was determined to find a colon cancer screening option that worked for her on her own terms. She explains that she did her research and found Cologuard, which allowed her to collect her sample at home and send it in for testing. She expresses her satisfaction with the ease and convenience of the process, while also highlighting the importance of early detection of colon cancer.

The ad aims to encourage people to take charge of their health and take a proactive approach to cancer screenings. It uses empowering language and imagery to encourage a sense of personal responsibility in the viewers. The woman in the ad is a relatable representation of the everyday person who is taking control of their health and doing what is needed to protect themselves against colon cancer.

Overall, the Cologuard TV Spot, 'I Did It My Way' is a persuasive and encouraging message that highlights the importance of early detection of colon cancer while offering a convenient and accessible option for screening.

Cologuard TV commercial - I Did It My Way produced for Cologuard was first shown on television on November 27, 2022.

Song from commercial Cologuard TV Spot, 'I Did It My Way'

Introduction"My Way" is a popular song performed by Frank Sinatra. The song was released in 1969 and has since become one of Sinatra's most famous and enduring works.

HistoryThe song was originally written by French songwriters Jacques Revaux and Gilles Thibault , with lyrics in French. It was titled "Comme d'habitude," which means "As Usual" in English. In 1968, Paul Anka, a Canadian songwriter, heard the song while in France and decided to write English lyrics for it. Anka then offered the song to Frank Sinatra, who recorded it in December 1968.

Meaning and Significance"My Way" has come to represent a particular idea of American individualism. The song's lyrics touch on themes of self-determination, living life on your own terms, and accepting the consequences of your choices. In some ways, the song feels even more relevant today than when it was first released.

Legacy"My Way" has become one of Frank Sinatra's most famous and enduring works. The song has been covered by numerous artists, including Elvis Presley, Sid Vicious, and Robbie Williams. It has also been used in various movies, TV shows, and commercials.

ConclusionOverall, "My Way" is a classic song that has become an important part of American popular culture. Its themes of self-determination and individualism continue to resonate with audiences today.