The Kroger Company is one of the largest supermarket chains in the United States. Headquartered in Cincinnati, Ohio, Kroger operates over 2,700 stores across 35 states in the U.S. In addition to its s...
The Kroger Company has always been known for its commitment to providing high-quality products, and their latest TV spot reminds us of just that. The commercial, titled "Proven Quality: Peanut Butter and Ice Cream," features the upbeat and empowering song "Proud Mary" by the legendary Tina Turner.
The commercial opens with a vibrant shot of a delicious-looking scoop of ice cream being placed on top of a peanut butter cookie. The camera then pans out to show a variety of Kroger-branded products, including peanut butter, ice cream, and other delicious treats. A voiceover then states, "We at Kroger believe that quality is more than just a word. It's something you can taste."
The rest of the commercial is a montage of various shots of Kroger products being produced, packaged, shipped, and enjoyed by happy customers. We see workers milling grains and churning ice cream in a factory, families shopping for groceries in a Kroger store, and friends enjoying a meal together. All the while, Tina Turner's iconic voice reminds us that we can be proud of the quality of the products we buy from Kroger.
In the end, the commercial reiterates Kroger's commitment to quality by showing their satisfaction guarantee, stating that if you're not completely satisfied with a Kroger product, they'll give you your money back.
Overall, the "Proven Quality: Peanut Butter and Ice Cream" commercial is a testament to the commitment to quality that has made Kroger a trusted name in the grocery industry for over a hundred years. With the help of Tina Turner's empowering anthem, the commercial is sure to leave viewers feeling confident in their choice to shop at Kroger.
The Kroger Company TV commercial - Proven Quality: Peanut Butter and Ice Cream produced for The Kroger Company was first shown on television on January 21, 2023.
"The Best" by Tina Turner
"The Best" is a song originally recorded by Bonnie Tyler and later covered by Tina Turner for her seventh studio album "Foreign Affair". The song was written by Mike Chapman and Holly Knight and released in 1989 ). "The Best" became one of Turner's most successful singles, reaching the top 10 in several countries, including the UK, US, and Canada.
The song's lyrics describe the singer's devotion to her lover, with lines like "You're simply the best, better than all the rest" and "I'm stuck on your heart, I hang on every word you say". The chorus features a memorable call-and-response section with Turner singing "you're the best" and backup singers responding with "better than all the rest".
"The Best" is often considered one of Turner's signature songs and has been included in many of her greatest hits compilations. The song has also been featured in numerous movies, TV shows, and commercials, cementing its status as a classic pop hit.
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