Okinawa Life is a health supplement company located on the Japanese island of Okinawa, known for its high number of centenarians. The company specializes in producing health supplements using natural,...
The Okinawa Life Cognisharp TV spot focuses on the short-term memory function of the brain. The ad opens with a woman struggling to remember where she put her car keys. She searches frantically, but to no avail. She then hears a voiceover explaining that short-term memory loss is a common problem among people of all ages, but it can be addressed.
The camera then pans to reveal that the woman is in a grocery store, and she looks at the long list of items she still needs to buy. She shakes her head, unsure if she will be able to remember everything. The voiceover then goes on to explain that Okinawa Life has a solution to the short-term memory problem. The woman is then shown taking Okinawa Life Cognisharp, which helps to improve her short-term memory function.
The ad then shows the woman confidently strolling through the store, effortlessly remembering everything on her list. She then approaches the checkout and impresses the cashier by recalling her phone number without looking it up. The ad ends with a message encouraging viewers to try Okinawa Life Cognisharp and unlock their full cognitive potential.
Overall, the TV spot effectively highlights the common problem of short-term memory loss and offers a solution with Okinawa Life Cognisharp. The ad uses relatable scenarios and a clear message to engage viewers and encourage them to take action towards improving their cognitive function.
Okinawa Life Cognisharp TV commercial - Short Term Memory Function produced for Okinawa Life was first shown on television on March 9, 2015.
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