What the Allstate TV commercial - Gym Membership is about.
![Allstate TV Spot, 'Gym Membership' Allstate TV commercial - Gym Membership](https://connect4productions.com/image/Allstate%20TV%20Spot,%20%27Gym%20Membership%27/tv)
The Allstate TV spot, 'Gym Membership' is an advertisement that seeks to promote the brand's ability to offer their customers customized insurance plans that cater to their unique needs. The commercial opens with a fit and sporty-looking woman exercising in a gym. The camera pans out to show that she is using a piece of equipment that has the Allstate logo on it, signifying the brand's sponsorship of the gym.
The narrator then explains that Allstate is not just about insuring cars and homes but also about supporting a healthy lifestyle. The ad goes on to explain that Allstate offers insurance plans that are tailored to the customer's lifestyle, such as a discount for gym-goers.
The spot ends with a catchy slogan – "Are you in good hands?" – as the sporty-looking woman smiles and nods, indicating that she is, indeed, taken care of by Allstate's insurance plans.
Overall, the Allstate TV spot, 'Gym Membership' effectively communicates the brand's message of providing customized insurance plans to suit the diverse lifestyles of their customers. It is a clever and engaging advertisement that assures people that they are in good hands with Allstate.
Allstate TV commercial - Gym Membership produced for
Allstate
was first shown on television on August 8, 2017.
Frequently Asked Questions about allstate tv spot, 'gym membership'
The man who has become known as the Allstate commercial guy is Dennis Haysbert. Haysbert is an accomplished actor who has a long list of credits to his name, spanning from the late 1970s until today.
In the basketball spot, Mayhem's brother is played by Winters' real-life brother, Scott William Winters, who is also an actor known for roles on “NCIS,” “Law & Order: SVU” and other shows. The Winters have teamed onscreen before, notably playing brothers on the HBO drama "Oz."
Dennis Haysbert
- (2003 - 2008) TV commercials for Allstate Home & Auto Insurance.
- (2004 - 2008) Voice of the Military Channel for introductions, announcements, and advertisements (voiceover).
- (2005) TV commercials for the Discovery Channel.
- (2007) TV commercial for Virgin 1 (UK and Ireland) television channel.
In June 2009, Winters contracted a bacterial infection and collapsed upon arrival at his doctor's office. While being transported across Central Park in an ambulance, he went into cardiac arrest for over two minutes. Paramedics were able to revive him and he was hospitalized in intensive care for three weeks.
The Mayhem actor did die (but he's doing much better today)!
Winters became extremely ill with a bacterial illness in June 2009 and was taken to Lennox Hill Hospital after falling at his doctor's office. According to HITC, he had a high fever the day before his collapse.
Although his face is arguably one of the most recognizable in the country thanks to over a decade of Allstate commercials (playing the devious character Mayhem), Dean Winters has only ever been in one other commercial, in the mid-1990s.
Welcome to 'Allstate,' a place where everyone lives life. well protected…
Chanel No.
The most expensive advertisement ever made is entitled No. 5 The Film and cost $33 million when it was made in 2004, which is equivalent to around $52 million today. The advertisement took the form of a very short film, lasting 180 seconds.
Here Are the 10 Most Expensive Commercials Ever Made
- Bud Light - "Up for Whatever" (2014) - $12 million.
- Chrysler - "Imported From Detroit" (2011) - $12 Million.
- Aviva - "Names" (2008) - $13.4 million.
- Guinness - "Tipping Point" (2007) - $16 million.
- Chanel - "The Film" (2004) - $33 million.
Winters had lost two toes, half a thumb, and the tip of his nose had fallen off. Then a nurse took him to the children's burn section. There he saw kids playing soccer with prosthetic legs. That was the turning point in his life, and he decided to relearn how to walk.
When Allstate introduced branding that year, it was without the Mayhem character or Dean Winters. The actor has also faced challenges. Winters nearly turned down the role in 2010 because of his physical condition. Winters suffers from neuropathy, nerve damage, which results in him suffering constant pain.
2003
Commercials. Since 2003, Haysbert has appeared as the official spokesman for the Allstate Insurance Company.