Overview of PUMAPUMA SE is a German multinational corporation that designs and manufactures athletic and casual footwear ), apparel, and accessories. It is headquartered in Herzogenaurach, Germany, an...
PUMA has recently launched a new television spot titled 'We Are the New Classics,' featuring Angus Cloud, Iris Apatow, and Zaya Wade. This latest ad campaign targets a new and younger audience with its slogan "New World, New Rules."
In the ad, we see how these young talents are pushing boundaries and redefining the traditional idea of what makes them classic. The TV spot celebrates individuality and encourages people to embrace their uniqueness. Angus Cloud, Iris Apatow, and Zaya Wade are shown confidently strutting their PUMA gear and exuding an aura of boldness, encouraging viewers to do the same.
Their outfits showcase PUMA's latest collection, which infuses modern styles with timeless fashion choices. From comfortable apparel to daring footwear, Puma’s latest collection offers it all. The ad makes sure that it celebrates diversity through inclusion by having a mix of multi-talented individuals with an interesting mix of ethnicities, backgrounds, and interests.
The advertisement's soundtrack, an updated rendition of "Dancing in the Moonlight," generates a pulsating energy that beckons the viewer to groove along with the eclectic cast. The music pairs perfectly with the fast-paced tempo of the video, making PUMA sneakers and athleisure look more than just shoes and clothes.
In conclusion, PUMA's "We Are the New Classics" TV spot featuring Angus Cloud, Iris Apatow, and Zaya Wade is a testament to Puma’s effort to be more inclusive and relevant and stay ahead of current fashion trends. The advertisement encourages viewers to embrace their unique characteristics and to trust in their individuality, making everyone a new classic. The ad will unquestionably leave a mark on fashion consumers and further inspire shoes and clothing choices worldwide.
PUMA TV commercial - We Are the New Classics produced for PUMA was first shown on television on February 25, 2023.
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