Find out all about your favorite commercial!

Advertisers

Advertisers of the Jack Daniel's TV Spot, 'Old Fashioned'

Jack Daniels TV commercial - Old Fashioned

What the Jack Daniels TV commercial - Old Fashioned is about.

Jack Daniels TV commercial - Old Fashioned

Jack Daniel's TV spot "Old Fashioned" is a powerful and engaging advertisement that showcases the brand's long-standing heritage and reputation for crafting high-quality whiskey. The ad begins with a close-up shot of a bartender's hands slowly mixing an Old Fashioned cocktail, complete with ice, bitters, and a slice of orange. As the drink takes shape, the camera shifts to the bartenders face, revealing a sense of focus and precision.

As the bartender continues to mix, we hear a voiceover that speaks about the richness of Jack Daniel's as a product. "It's not just about the whiskey," the voice says, "it's about the experience."

The ad goes on to feature shots of people enjoying Jack Daniel's in various settings, from bars to house parties, all while the voiceover continues to extol the brand's virtues. "We don't just drink it," the voice says, "we live it. We breathe it."

Towards the end of the spot, we see the bartender adding a final flourish to the Old Fashioned, carefully placing a cherry on top of the drink. As he does so, we hear the voiceover deliver a final message: "This is Jack Daniel's Old Fashioned. It's not just a drink. It's an experience."

Overall, the 'Old Fashioned' TV spot captures the spirit of Jack Daniel's in an engaging and compelling way. By focusing on the craftsmanship and dedication that goes into creating each bottle, the advertisement appeals to the discerning whiskey drinker, while also evoking a sense of tradition and heritage that is central to the brand's identity.

Jack Daniels TV commercial - Old Fashioned produced for Jack Daniel's was first shown on television on August 30, 2015.

Frequently Asked Questions about jack daniel's tv spot, 'old fashioned'

If you like Jack Daniels, make an Old Fashioned with Jack Daniels. Easy. You're just adding sugar and bitters, no big deal.

Jack Daniel's

TypeSubsidiary of Brown–Forman
FounderJack Daniel
HeadquartersLynchburg, Tennessee , U.S.
Area servedWorldwide
Key peopleJack Daniel (founder) Nathan "Nearest" Green (master distiller and mentor to Daniel) Lem Motlow (proprietor, 1911–47) Chris Fletcher (8th master distiller)

Jack Daniel's is renowned for its mellow and creamy flavour profile, highlighted by oak, vanilla, and caramel notes. The whiskey is aged for at least four years, contributing to its smooth and sophisticated flavour.

Lynchburg, Tennessee America's first-known Black master distiller The story begins in Lynchburg, Tennessee, current home of the Jack Daniel Distillery. In the mid-1800s, Green's slaveholders hired him out to a local preacher named Dan Call.

4 Types of Whiskey to Make the Perfect Old Fashioned

  • BOURBON. Bourbon is made from mostly corn which creates a sweeter profile overall.
  • RYE. If you like an even more caramel-like taste with hints of fig and cherries, rye might be more up your alley.
  • WHEATED BOURBON.
  • FOUR GRAIN BOURBON.

However, at its core, the Old Fashioned is just bourbon or rye whiskey, a sugar cube, bitters and a lemon or orange peel for garnish. You can check out the full recipe, plus the story of this drink's history which spans over 100 years - here.

Jack Daniel's is a Tennessee whiskey, so it absolutely is whiskey as well. It's even in the name. Whiskey is just the broadest term for distilled grain that's aged in oak barrels, regardless of factors such as the grains used (e.g., corn, rye, wheat, barley, rice), where it's made, the barrels used, and more.

straight bourbon Jack Daniels is the world's best-selling American whiskey, loved for its spicy, smokey taste and sweet finish. Technically a straight bourbon, the company prefers the moniker "Tennessee Whiskey".

  1. 50 ml. Jack Daniel's Old No. 7®
  2. 12.5 ml. Simple syrup.
  3. Jack Daniel's Tennessee Cocktail Bitters.

Jasper Newton “Jack” Daniel When Jasper Newton “Jack” Daniel was born in or around 1850 (exact date unknown), a new era in American whiskey began.

The old fashioned is a cocktail made by muddling sugar with bitters and water, adding whiskey (typically rye or bourbon), and garnishing with an orange slice or zest and a cocktail cherry. It is traditionally served with ice in an old fashioned glass (also known as a rocks glass). Old fashioned.

How Strong Is the Old-Fashioned? The old-fashioned is definitely a strong drink. With little dilution and no significant mixer, it's not much lighter than a straight pour of whiskey. The alcohol content of an old-fashioned made with an 80-proof whiskey falls around 32 percent ABV (64 proof).

Videos

Watch Jack Daniel's TV Commercial, 'Old Fashioned'

We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:

Actors

Actors who starred in Jack Daniel's TV Spot, 'Old Fashioned'

Alexander Salamat photo
Agenices

Agenices of the Jack Daniel's TV Spot, 'Old Fashioned'

Jack Daniels TV commercial - Old Fashioned
Spark Foundry

Spark Foundry is a global media agency that specializes in data-driven advertising solutions that drive business results. The company has a rich history, having been founded in 2018 as a rebranding of...

TV commercials

Similar commercials

Brush Hero TV Spot, 'Detailing Accessory'
Michelob ULTRA TV Spot, 'Lunging' Song by Leigh Gracie
TopCoat F11 TV Spot, 'Water Rolls Off'
Star Brite Star Tron TV Spot, 'Eliminate Fuel Problems'
Star Brite Instant Hull Cleaner Gel Formula TV Spot, 'Marine Care Needs'
Hunter Douglas PowerView TV Spot, 'Powered by Style' Featuring Iris Apfel
Taco Bell $5 Chalupa Cravings Box TV Spot, 'The Librarian'
Advance Auto Parts TV Spot, 'This Isn't a Fling -- It's a Commitment'
Advance Auto Parts TV Spot, 'Get the Part'
Star Brite Star Tron and Damp Check TV Spot, 'Hit the Water Running'
Star Brite TV Spot, 'Eliminate Moisture'
Platinum 20 Seconds TV Spot, 'Results in 20 Seconds'