The top 10 Super Bowl LV ads, according to USA TODAY Ad Meter

• Amazon: “Alexa's Body” (6.75)
• M&M'S: “Come Together” (6.73)
• Toyota: “Upstream” (6.71)
• General Motors: “No Way Norway” (6.67)
• Cheetos: “It Wasn't Me” (6.52)
• State Farm: “Drake from State Farm” (6.50)
• Doritos: “Flat Matthew” (6.40)

Uber Eats' 'Wayne's World & Cardi B's Shameless Manipulation' Still from Uber Eats Super Bowl 2021 ad. Uber Eats tapped Mike Myers and Dana Carvey for a “Wayne's World” Super Bowl spot during the game to encourage viewers to “party on” and support local restaurants.

In 2022, a 30-second commercial slot during the Super Bowl was $6.5 million, which was an increase from the $5.5 million asked for in 2021. Here were the prices in some recent previous years: 2020: $5.6 million. 2019: $5.3 million.

Out of the 57 commercials that Ad Meter panelists rated, these were considered the best of the best.

• Rocket Mortgage: “Certain Is Better – Tracy Morgan, Dave Bautista & Liza Koshy” (7.38)
• Rocket Mortgage: “Certain Is Better – Tracy Morgan & Joey Bosa” (7.30)
• Amazon: “Alexa's Body” (6.75)
• M&M'S: “Come Together” (6.73)

Most expensive Super Bowl ads 2021 84 Lumber's "The Journey Begins" and Ford's "Go Further" Super Bowl 2017 ads both came in second with a cost of 16.2 million dollars, while Chrysler's "America's Import" Super Bowl 2014 ad rounded out the top three with a cost of 16 million.

Still from Uber Eats Super Bowl 2021 ad. This year's slate of advertisers on the CBS Super Bowl broadcast will include Vroom , Toyota , Procter & Gamble 's Tide, M&Ms, PepsiCo 's Cheetos and Doritos, Fiverr, Kellogg 's Pringles, Intuit 's TurboTax and many more.

Why are Super Bowl ads so expensive? There is a simple answer to this question, and I think we all can guess what that is: viewership. Since the Super Bowl is one of the most-watched broadcasts on television every year, there is no better platform to reveal fresh advertisements to the world.

According to data from the National Retail Federation, Super Bowl is expected to generate over $16.5 billion in consumer spending nationwide. The average fan will spend about $85.36 on food, drinks, decorations and other merchandise to celebrate the game -- inflation is also in play as, last year, that number was $79.

They have to be high quality in production, and they have to make people laugh. But most of all, a successful Super Bowl ad must sell something. In the end, these commercials need to be successful in influencing people to go out and buy the product they're advertising. A good Super Bowl ad usually has a celebrity.

Here Are the 10 Most Expensive Commercials Ever Made

• Bud Light - "Up for Whatever" (2014) - $12 million.
• Chrysler - "Imported From Detroit" (2011) - $12 Million.
• Aviva - "Names" (2008) - $13.4 million.
• Guinness - "Tipping Point" (2007) - $16 million.
• Chanel - "The Film" (2004) - $33 million.

The most expensive advertisement ever made is entitled No. 5 The Film and cost $33 million when it was made in 2004, which is equivalent to around $52 million today. The advertisement took the form of a very short film, lasting 180 seconds.

Several major brands, including Budweiser, Coca-Cola, Doritos, GoDaddy, Master Lock, and Tide have been well known for making repeated appearances during the Super Bowl. The prominence of airing a commercial during the Super Bowl has carried an increasingly high price.