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Advertisers of the WeatherTech TV Spot, 'Step by Step'

WeatherTech TV commercial - Step by Step
WeatherTech

WeatherTech is a company that specializes in manufacturing custom-fit automotive accessories such as car mats, floor mats, trunk liners, and vent visors. The company is known for its commitment to qua...

What the WeatherTech TV commercial - Step by Step is about.

WeatherTech TV commercial - Step by Step

Title: WeatherTech TV Spot, 'Step by Step': A Journey of Quality and Innovation

Introduction:The WeatherTech TV Spot, 'Step by Step' takes viewers on a captivating journey that showcases the unwavering commitment of WeatherTech to deliver top-quality automotive accessories. In this unique advertisement, WeatherTech's dedication to innovation, craftsmanship, and customer satisfaction is unraveled step by step.

Scene 1: Setting the StageThe advertisement opens with a wide-angle shot of a pristine production facility, adorned with state-of-the-art machinery and bustling with activity. The scene resonates with a sense of precision and meticulousness, generating anticipation for the story that is about to unfold.

Scene 2: A Skilled WorkforceAs the camera pans through the facility, a team of highly skilled technicians is shown meticulously crafting WeatherTech products. Each worker is seen passionately engaged in their craft, emphasizing the human touch that goes into every step of the manufacturing process.

Scene 3: Cutting-Edge TechnologyThe focus then shifts to a mesmerizing display of cutting-edge machinery, highlighting WeatherTech's investment in advanced technology. Complex computer systems intricately carve and mold various automotive accessories, ensuring precision and consistency in production.

Scene 4: Rigorous TestingThe spotlight now turns to WeatherTech's renowned testing procedures. A series of rigorous examinations are conducted on the products, ranging from intense temperature trials to simulated wear and tear. This scene underlines WeatherTech's unwavering commitment to quality and durability.

Scene 5: Enduring the ElementsThe commercial transitions to captivating footage of WeatherTech products overcoming extreme weather conditions. Be it heavy rain, blazing sun, or even freezing temperatures, WeatherTech's accessories seamlessly protect vehicles from nature's wrath.

Scene 6: Redefining InnovationAs the advertisement nears its conclusion, a graphical representation showcases all the intricate design details that define WeatherTech's product line. Attention to detail, innovative features, and seamless integration with various vehicle models are emphasized, demonstrating WeatherTech's commitment to technological breakthroughs.

Scene 7: Customer SatisfactionFinally, the advertisement concludes by demonstrating the joy and satisfaction experienced by WeatherTech customers. Captivating shots of happy car owners, exuding confidence in their WeatherTech-enhanced vehicles, serve as a testament to the brand's credibility and positive user experiences.

Conclusion:The WeatherTech TV Spot, 'Step by Step' masterfully encapsulates the journey of producing world-class automotive accessories. From the skilled hands of WeatherTech's workforce to the cutting-edge technology employed, every aspect of the production process is showcased with precision and poise. This advertisement successfully instills trust in the minds of viewers, reaffirming WeatherTech's reputation as a pioneer in the industry and solidifying its position as the go-to brand for automotive accessories.

WeatherTech TV commercial - Step by Step produced for WeatherTech was first shown on television on January 17, 2018.

Frequently Asked Questions about weathertech tv spot, 'step by step'

Secure the mat in place with the appropriate retention. Device if so equipped. If your vehicle requires weathertech supplemental retention devices see the enclosed instructions for installation.

WeatherTech All-Weather Mats and Trim-to-Fit Floor Mats are both created using injection molding. During injection molding, the different pieces of the metal mold are pressed together and the molten material is directly injected then quickly cooled.

Bolingbrook, Illinois Manufactured with Pride in the Midwest: Once WeatherTech's engineers have completed designing a new part, it is ready to be produced at our factories in Bolingbrook, Illinois. This is where almost all of WeatherTech's products are manufactured, in the heartland of America.

WeatherTech actually uses a slightly different material for its All-Weather Floor Mat and Trim-To-Fit Floor Mats products. The material is an advanced rubber-like Thermoplastic Elastomer (TPE) and contains no latex, PVCs, cadmium or lead, and just like the FloorLiner material, it is still 100% recyclable.

Compared to stock mats, WeatherTech liners are tougher and have longer durability. They also perform better than most aftermarket mats. Their precise craftsmanship gives them an edge over all the others. Send us a text at 281-761-6097 and we'll help you find the right set of floor liners.

Thirty years ago in 1989, out of his home in Clarendon Hills, Illinois, founder and CEO David MacNeil had a vision. Out of that, WeatherTech was born. MacNeil was dissatisfied with the quality of existing automotive floor mats in the United States, so WeatherTech began importing floor mats directly from England.

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Private company WeatherTech

WeatherTech Logo
TypePrivate company
Key peopleDavid MacNeil (founder and CEO)
ProductsAutomobile accessories
Number of employees950 (2014)

Mats serve a range of purposes including: serving to clean items passed over it, such as a doormat, which removes dirt from the soles of shoes. protecting that which is above the mat, such as a wrestling or gymnastics mat, or an anti-vibration mat.

Whether it's retail, manufacturing/industrial, or office buildings, floor mats are used to trap dirt and moisture, prevent slipping, protect the floor, and help keep the building clean. The initial investment into good quality floor mats will have long-lasting benefits for the building, the public, and employees.

Thirty years ago in 1989, out of his home in Clarendon Hills, Illinois, founder and CEO David MacNeil had a vision. Out of that, WeatherTech was born.

David B. MacNeilWeatherTech / Founder Thirty years ago in 1989, out of his home in Clarendon Hills, Illinois, founder and CEO David MacNeil had a vision. Out of that, WeatherTech was born.

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Agenices

Agenices of the WeatherTech TV Spot, 'Step by Step'

WeatherTech TV commercial - Step by Step
Pinnacle Advertising

Pinnacle Advertising is a leading marketing communications agency that was founded in 1998. The agency is headquartered in Boston, Massachusetts, and has multiple offices throughout the United States,...

Products

Products Advertised

WeatherTech All-Weather Floor Mats
WeatherTech FloorLiner
WeatherTech MudFlaps
WeatherTech TechLiner
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