IntroductionMasimo is a global medical technology company that is based in Irvine , California. The company was founded in 1989 by Joe Kiani and has been at the forefront of developing and manufacturi...
Masimo MightySat is a revolutionary device that allows users to monitor key measurements of their health and wellness with a high level of precision and accuracy. In a recent TV spot, titled "Data From MightySat Gives Gary Harris the Edge," the power of this device is put front and center as we see professional basketball player Gary Harris using it to optimize his performance.
The commercial begins with Harris wearing the MightySat device on his finger as he prepares for a game. The MightySat is no ordinary fitness tracker, however, as it allows Harris to monitor his oxygen saturation levels, pulse rate, and other key metrics in real-time. As he moves through his pre-game routine, we see a series of graphs and charts on his phone displaying the data streaming in from the device.
The tone of the commercial is serious and focused; it's clear that Harris is using the MightySat to gain a competitive edge in his sport. We see shots of him on the court, moving with incredible speed and precision, accompanied by a voice-over that emphasizes the importance of data and measurement in achieving optimal performance.
The spot ends with the tagline "Data From MightySat Gives Gary Harris the Edge," driving home the message that this device is a must-have for anyone serious about improving their health and wellness. The commercial is a powerful demonstration of how technology can help us take control of our bodies and achieve our goals – whatever they may be.
Masimo MightySat TV commercial - Data From MightySat Gives Gary Harris the Edge produced for Masimo was first shown on television on March 5, 2018.
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