Sonos Play: 1 television commercial 2014

What the Sonos Play: 1 TV commercial - Blocks is about.

Title: Sonos Play:1 TV Spot - 'Blocks': A Symphony of Sound

Introduction:The Sonos Play:1 TV spot titled 'Blocks' is a visually captivating commercial that showcases the power of music and the immersive experience that Sonos brings into our lives. Accompanied by the energetic and infectious tune "Water Fountain" by tUnE-yArDs, this advertisement takes viewers on a whimsical journey where blocks of color come to life, representing the different elements of a song.

Scene 1: Vibrant BlocksThe commercial opens with a blank canvas, filled with vibrant blocks of various shapes and sizes. Each block represents a different aspect of a musical composition, from the bassline to the melody, percussion to vocals.

Scene 2: Tumbling ColorsThe blocks start to move and tumble, creating kinetic patterns that sync with the rhythm of the song. As the beat intensifies, the blocks morph and combine, forming intricate structures that mirror the complexity of musical harmonies.

Scene 3: Sound WavesSuddenly, sound waves emanate from the blocks, creating visible ripples in the air. The commercial cleverly illustrates how the Sonos Play:1 transforms these vibrant blocks into a symphony of sound, filling the room with rich, immersive audio.

Scene 4: Joyful InteractionsAs the music intensifies, we witness people's joyful interactions with the sound. A couple dances to the infectious rhythm, a child jumps in exhilaration, and friends gather around, captivated by the immersive experience. The Sonos Play:1 becomes the center of attention, providing a seamless and powerful audio experience for everyone in the space.

Scene 5: The Sonos Play:1The commercial ends with a close-up shot of the Sonos Play:1, highlighting its sleek and compact design. The artwork on the speaker itself brings another splash of color to the scene, seamlessly blending with the vibrant blocks throughout the commercial. A voiceover informs viewers about the Sonos Play:1's impressive audio quality and ease of use, leaving them eager to bring this remarkable speaker into their own homes.

Conclusion:The Sonos Play:1 TV spot titled 'Blocks' showcases the immersive experience that the Sonos Play:1 brings to any space. By visualizing the different elements of a song as vibrant blocks, the commercial demonstrates how the Sonos Play:1 transforms these blocks into a symphony of sound. Complete with energetic music by tUnE-yArDs, this visually captivating advertisement leaves viewers eager to experience

Sonos Play: 1 TV commercial - Blocks produced for Sonos was first shown on television on November 17, 2014.

Song from commercial Sonos Play: 1 TV Spot, 'Blocks' Song by tUnE-yArDs

Overview"Water Fountain" is a song by tUnE-yArDs, the music project of Merrill Garbus. It was released in 2014 as the lead single from the album "Nikki Nack".

Inspiration and MeaningThe song was inspired by a water fountain along Oakland's Lake Merritt and draws inspiration from the politics of drought. Garbus has described it as being about her anxiety over the collapse of societal infrastructure and the lack of drinkable water.

Musical StyleThe song features Garbus's signature eclectic style , with elements of pop, folk, and world music. The instrumentation includes ukulele, horns, and percussion, and the song features a call-and-response chorus.

Reception and Recognition"Water Fountain" received critical acclaim upon its release and was named one of the best songs of 2014 by several publications. The song was also featured in a Google Pixel advertising campaign in 2016.