Overview of ValpakValpak is a leader in American household data , direct marketing, and omnichannel media solutions for local and national businesses and brands. They offer a broad range of services t...
Valpak is a well-known direct-mail marketing company that offers coupons and discounts for various products and services through their coupons. Recently, Valpak has also stepped into the world of television marketing with their TV spot, 'Wicked Savings'. This TV spot is all about the thrill of saving money by using Valpak's coupons and makes it seem like a fun and exciting activity.
The 'Wicked Savings' Valpak TV spot takes place in a haunted house, where the lead character is being chased by a group of ghosts. As she tries to escape the ghosts, she comes across a glowing green coupon book - the Valpak savings book. The book reveals that she can save a significant amount of money at various restaurants, stores, and services. As she starts using the coupons, the ghosts disappear, and she is left alone, feeling accomplished and thrilled at the savings she has made.
The TV spot is well-written, well-directed, and well-acted, with a healthy dose of humor and spooky elements thrown in for good measure. The concept of finding savings in a haunted place is unique, and it's done in a way that's exciting and engaging. It makes using Valpak's coupons seem like a fun adventure, rather than a tedious task.
Overall, the Valpak TV spot, 'Wicked Savings' is a clever and entertaining marketing effort that showcases the benefits of using Valpak's coupons in a fun and creative way. It gives viewers a sense of accomplishment and excitement while also promoting the notion that saving money can be thrilling.
Valpak TV commercial - Wicked Savings produced for Valpak was first shown on television on October 26, 2016.
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