Find out all about your favorite commercial!

Advertisers

Advertisers of the Warby Parker TV Spot, 'Shopping for Contacts'

Warby Parker TV commercial - Shopping for Contacts
Warby Parker

Warby Parker is an American eyewear company that was founded in 2010. The company is headquartered in New York City and offers a wide range of eyeglasses, sunglasses, and accessories at affordable pri...

What the Warby Parker TV commercial - Shopping for Contacts is about.

Warby Parker TV commercial - Shopping for Contacts

Title: Warby Parker TV Spot, 'Shopping for Contacts'

Introduction:In a world where technology and convenience shape our daily lives, Warby Parker, an innovative eyewear brand, has revolutionized the way we shop for contacts in their captivating TV spot, aptly titled 'Shopping for Contacts.' With their unique approach to vision care and commitment to providing affordable and high-quality eyewear, Warby Parker invites viewers on a journey through their seamless contact lens shopping experience.

Scene 1: Opening ShotThe TV spot opens with a vibrant cityscape, bustling with people on the move. The camera focuses in on a young woman, Amy, busy with her to-do list on her smartphone. She pauses mid-scroll, realizing that she needs to order a fresh supply of contact lenses.

Scene 2: Amy's FrustrationCut to Amy, now in her bedroom, sitting at her desk, surrounded by various boxes of contact lenses. She struggles to read the tiny numbers and letters on the packaging, squinting and holding them up close to her face. Frustration creeps over her as she contemplates the confusing world of contact lens shopping.

Scene 3: The Warby Parker SolutionJust as Amy is about to give up, a vibrant and lively Warby Parker ad pops up on her phone screen. Intrigued, she clicks on it, and her screen transforms into an interactive guide to shopping for contacts.

Scene 4: Seamless ExperienceAmy is magically transported into an innovative virtual reality (VR) world where she finds herself standing in front of Warby Parker's sleek and modern store. The store's expert staff warmly welcome her and guide her through the contact lens shopping process.

Scene 5: Virtual Try-OnAmy is led to a state-of-the-art virtual try-on station. Using advanced technology, she effortlessly tries on different brands and styles of contact lenses, visualizing how each option enhances her eye color and overall look.

Scene 6: Personalized RecommendationsWarby Parker's contact lens specialists analyze Amy's prescription and unique eye needs, providing her with personalized recommendations. Clear and concise information is presented, helping Amy make an informed decision.

Scene 7: Hassle-Free OrderingAmy's virtual journey continues as she seamlessly places her order using Warby Parker's user-friendly app. The process is intuitive, with options for express shipping or in-store pickup, catering to her specific needs and timeline.

Scene 8: Satisfied CustomerAs the TV spot comes to a close, Amy is seen receiving her Warby Parker contact lenses, accompanied by a bright smile that radiates satisfaction. She puts on her new pair of contact lenses and steps out into the world with confidence, ready to conquer her day.

Conclusion:Warby Parker's TV spot, 'Shopping for Contacts,' takes viewers on an innovative and engaging journey through the world of contact lens shopping. In just a few minutes, the brand effectively showcases their commitment to simplicity, affordability, and superior customer experience. By fusing technology, personalized assistance, and stylish eyewear options, Warby Parker has forever changed the way people shop for contact lenses.

Warby Parker TV commercial - Shopping for Contacts produced for Warby Parker was first shown on television on August 24, 2021.

Frequently Asked Questions about warby parker tv spot, 'shopping for contacts'

The retailer offers a wider variety of colored contact lens options than many other sites, from brands like FreshLook, Air Optix, Dailies, Acuvue, and ToriColors for people with astigmatism. Warby Parker has competitive pricing with no hidden fees, and as a new customer you can save 15% off your first order.

Working with a Japanese manufacturer, Warby Parker's Scout contacts are made from a material with 57 percent water content and a Dk/t of 25. The Dk/t measurement states how permeable a material is to oxygen.

Who makes Scout contacts? Scout contact lenses are manufactured exclusively for Warby Parker by Menicon. Menicon's signature flat pack technology has made it a leader in other markets around the world, which is why we at Warby Parker are so excited to offer this lens in the U.S.

Christina Ricci takes center stage in Warby Parker's Spring 2023 campaign as the original Wednesday Addams stars alongside playwright Jeremy O'Harris, artist and jeweler Arpana Rayamajhi and Euphoria's Henry Eikenberry, modeling Warby Parker's newest expressive and statement-making styles.

‍Innovation Pays OffWarby Parker is tangible proof that innovation is a key ingredient to every successful digital brand strategy. The company didn't just make it possible to buy eyeglasses online. They also created the home try-on phenomenon: customers pick five frames they like and Warby Parker ships it postage-free.

Warby Parker was started to create an alternative. By circumventing traditional channels, designing glasses in-house, and engaging with customers directly, we're able to provide higher-quality, better-looking prescription eyewear at a fraction of the going price. We believe that buying glasses should be easy and fun.

Warby Parker Inc. is an American retailer of prescription glasses, contact lenses, and sunglasses, based in New York City. Founded in 2010, it was initially an online only retailer. It now sells primarily (about 90%) through more than 200 physical retail store locations across the U.S. and Canada.

(You can keep to the lower end of that range if you buy lenses like Scout by Warby Parker in 90-packs.) Biweekly contact lenses might run you $150–$600 annually, and monthly contacts, around $200–$600.

Warby Parker designs its product in-house, and sells directly to consumers through its website and stores. The company orders its own materials, such as acetate, from Italy and then manufactures frames at the same Chinese factories as competitors such as Luxottica.

(You can keep to the lower end of that range if you buy lenses like Scout by Warby Parker in 90-packs.) Biweekly contact lenses might run you $150–$600 annually, and monthly contacts, around $200–$600.

Warby Parker was started to create an alternative. By circumventing traditional channels, designing glasses in-house, and engaging with customers directly, we're able to provide higher-quality, better-looking prescription eyewear at a fraction of the going price. We believe that buying glasses should be easy and fun.

In one of the journals, Dave noticed two characters with interesting names: Warby Pepper and Zagg Parker. We combined the two and came up with Warby Parker.

Videos

Watch Warby Parker TV Commercial, 'Shopping for Contacts'

We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:

Actors

Actors who starred in Warby Parker TV Spot, 'Shopping for Contacts'

Mike Stoudt photo
Products

Products Advertised

ACUVUE 1-Day Moist
ACUVUE Oasys
Air Optix Plus HydraGlyde
Bausch + Lomb ULTRA Contact Lenses
DAILIES Contact Lenses AquaComfort Plus
DAILIES Contact Lenses TOTAL1
Warby Parker App
Warby Parker Scout
TV commercials

Similar commercials

Restasis TV Spot
407 July 30, 2012
Warby Parker TV Spot, 'Glasses and Contacts Are More Affordable'
Warby Parker TV Spot, 'Virtual Vision Test'
Kraft Singles TV Spot, 'Square It'
Kraft Cheeses Singles TV Spot, 'Square It: Melt It'
Warby Parker Scout TV Spot, 'When It Comes to Contacts'
Progresso Heart Healthy TV Spot, 'Woman You Love'
Kraft Singles TV Spot, 'VMAs: Biggest Singles' Featuring Murda Beatz, Tim Chantarangsu, Darren Brand
John Hancock TV Spot, 'The Ride'
374 September 2, 2014
Squarespace TV Spot, 'Better Websites for All' Song by Electric Guest
Warby Parker TV Spot, 'Home Try-On: Prescription Lenses'
Squarespace 7 TV Spot, 'Start Here. Go Anywhere.' Song by MPSO