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Advertisers of the Transitions Optical Gen 8 Lenses TV Spot, 'Light Under Control' Song by Parov Stelar

Transitions Optical Gen 8 Lenses TV commercial - Light Under Control
Transitions Optical

Transitions Optical is a renowned company in the eyewear industry that specializes in producing and marketing innovative photochromic lenses. Founded in 1990, Transitions Optical has since revolutioni...

What the Transitions Optical Gen 8 Lenses TV commercial - Light Under Control is about.

Transitions Optical Gen 8 Lenses TV commercial - Light Under Control

Transitions Optical Gen 8 Lenses recently released a captivating TV spot titled 'Light Under Control'. The ad features the catchy tune ‘The Sun’ by Parov Stelar, which perfectly complements the visuals in the commercial. The ad begins with a man struggling to see as he steps out of the darkened cinema into the sunlight. As he squints and fumbles, the lyrics to the song ‘I can see the sun’ play in the background. Suddenly, the lenses in the man's glasses darken, and he is able to comfortably look around in the bright sunlight.

The 'Light Under Control' TV spot showcases the innovative technology behind Transitions Optical Gen 8 Lenses. The lenses are made with advanced photochromic technology, which adjusts to the amount of light hitting the lenses in real-time. The commercial shows how these lenses can quickly and seamlessly adapt to changing lighting conditions, allowing people to see more comfortably and clearly in all situations.

The striking visuals used in the TV spot, combined with the upbeat music, make the ad highly memorable. It effectively conveys the benefits of the Transitions Optical Gen 8 Lenses in a creative and engaging way. Overall, the 'Light Under Control' TV spot is a prime example of how effective advertising can be when it combines compelling visuals with the right messaging and music.

Transitions Optical Gen 8 Lenses TV commercial - Light Under Control produced for Transitions Optical was first shown on television on July 29, 2019.

Song from commercial Transitions Optical Gen 8 Lenses TV Spot, 'Light Under Control' Song by Parov Stelar

"The Sun" by Parov Stelar

"The Sun" is a song by Austrian musician and producer Marcus Füreder, better known by his stage name Parov Stelar. The song features New Zealand singer Graham Candy and was released in 2014. It is a part of Parov Stelar's album "The Demon Diaries". The song is a blend of electro swing, pop, and jazz elements.

Reception and Remixes

"The Sun" was a commercial success, reaching the top 10 in several countries, including Austria, Germany, and Switzerland. It also gained popularity on streaming platforms such as Spotify and YouTube. The music video of the song has over 50 million views on YouTube as of August 2023.

The song has also been remixed several times by other musicians such as Klingande and LCAW. The Klingande remix of the song was released in 2015 and gained popularity in the electronic dance music scene.

Lyrics

"The Sun" is a song about the search for a place to call home. The lyrics talk about the feeling of being lost and the desire to find a place where one belongs. The song's chorus goes:

Hop back to my heart, the only place I feel alone

Frequently Asked Questions about transitions optical gen 8 lenses tv spot, 'light under control' song by parov stelar

Parov Stelar - The Sun (feat. Graham Candy) (Transitions "Light Under Control" Commercial) - YouTube.

Transitions Optical TV Spot, 'A Good Feeling: Xtractive' Song by Pigeon John.

jingle A jingle is a short song or tune used in advertising and for other commercial uses. Jingles are a form of sound branding.

1996 Burger King commercial, featuring the 1976 hit by Orleans, "Still The One."

A transition is a passage of music composed to link one section of music to another. Transitions often function as a moment of transformation and may, or may not in themselves, introduce new, musical material.

CommercialSong.co is the comprehensive source to discover which songs are used in TV commercials, events, presentations and other promotional material by tech companies like Apple, Samsung, Google and Microsoft. Find the song title, artist and album for each song used in the commercial.

To license music for commercial use, you must first obtain approval from the rights holders and agree a fee. You will need both a sync license and a master license from the recording label.

7 Steps to Choosing the Best Music for Your Advertising Campaign

  1. Consider your brand's sound.
  2. Consider your target audience.
  3. Identify the emotions being communicated by the visual.
  4. Get inspired.
  5. Bear the tempo in mind.
  6. Think about vocals.
  7. Make sure your track is licensed properly.

White Christmas This is a list of best-selling singles in the world. The Guinness World Records named the holiday single "White Christmas" (1942) by Bing Crosby as the best-selling single worldwide. According to Guinness, "White Christmas" sold over 50 million copies. The single is known as the "best-selling single of all time".

After all, any replaying of the song used is more than just playing a good song… it's reminding listeners of the ad that either introduced or re-introduced them to it in the first place (whether they realize it or not). That's called brand recall, and it's free. The same thing happens with music in popular TV shows.

If listening to music on a personal device, a crossfade time of 5 to 6 seconds is ideal. Anything shorter than that doesn't really allow time for the two songs to merge. Ultimately though, the ideal crossfade time comes down to a user's personal preferences.

Transition songs can help kids stay motivated, remember things better, and feel more secure. Research from West Virginia University has found that the challenge of transitioning from one activity to the next is much easier for children and teachers when music is used.

Videos

Watch Transitions Optical Gen 8 Lenses TV Commercial, 'Light Under Control'

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