What the NBA Voices TV commercial - Grateful for the Sacrifices is about.

Title: NBA Voices TV Spot: Grateful for the Sacrifices

Introduction:The NBA Voices TV spot titled 'Grateful for the Sacrifices' features three prominent NBA players, C.J. McCollum, Blake Griffin, and Kyle Lowry. Through this commercial, the NBA aims to highlight the gratitude the players have for the sacrifices made by their loved ones and the impact it has had on their basketball careers. This emotionally charged advertisement showcases the personal journeys of these athletes, reminding viewers of the dedication and support necessary to achieve greatness.

Body:

Scene 1: C.J. McCollumThe TV spot opens with a close-up shot of C.J. McCollum, wearing his Portland Trail Blazers jersey, sitting in an empty stadium. As the camera pans out, we see McCollum surrounded by images of his family, friends, and mentors who have played a crucial role in his success.

Narrator (voiceover): "C.J. McCollum. Portland Trail Blazers. Grateful for the sacrifices."

Scene 2: Blake GriffinThe commercial transitions to Blake Griffin, donning his Detroit Pistons uniform, standing in front of a wall displaying newspaper clippings and headlines highlighting his journey to the NBA. Photographs of his parents, coaches, and teammates are scattered around, emphasizing their unwavering support.

Narrator (voiceover): "Blake Griffin. Detroit Pistons. Grateful for the sacrifices."

Scene 3: Kyle LowryThe next scene shows Kyle Lowry, wearing his Toronto Raptors jersey, standing in an empty gymnasium. Sweating and toiling, he practices his shots while the cameras alternate between capturing his focused expression and flashbacks of his loved ones cheering him on from the stands.

Narrator (voiceover): "Kyle Lowry. Toronto Raptors. Grateful for the sacrifices."

Scene 4: Sharing MomentsThe commercial then shifts to a montage of heartwarming moments where McCollum, Griffin, and Lowry engage with their families, sign autographs for young fans, and engage in community outreach initiatives. The essence of gratitude is conveyed through their actions and interactions.

Narrator (voiceover): "NBA Voices celebrates the sacrifices of family, friends, and communities that empower players to soar on the court."

Conclusion:The NBA Voices TV spot, 'Grateful for the Sacrifices,' featuring C.J. McCollum, Blake Griffin, and Kyle Lowry, serves to remind us of the importance of gratitude and the role it plays in achieving success. Through personal anecdotes and heartfelt visuals, the commercial emphasizes the impact of the sacrifices made by these NBA players' loved ones and communities. It captures the essence of gratitude and showcases the dedication required to make dreams a reality. The NBA remains committed to promoting unity and the power of sport to inspire change, both on and off the court.

NBA Voices TV commercial - Grateful for the Sacrifices produced for NBA was first shown on television on February 1, 2019.