What the Best Buy TV commercial - Lidia Marin is about.

The Best Buy TV Spot, featuring Lidia Marin, is a heartwarming and inspirational advertisement that showcases the power of technology to connect people and unite families.

The ad opens with Lidia Marin, a Spanish-speaking grandmother, standing in the middle of a bustling Best Buy store. She looks somewhat out of place, clearly searching for something amidst the sea of high-tech gadgets and devices. Suddenly, her eyes light up as she spots a computer on the shelf.

In the next scene, we see Lidia sitting in front of the computer, face-to-face with her granddaughter who resides in Mexico. At first, she is hesitant to start the conversation, but soon warms up and begins to share stories of her life in the United States. We can see the joy on her face as she connects with her granddaughter like never before.

The TV spot ends with Lidia wiping away tears of joy as her granddaughter tells her that she loves her, and the tagline "The Tech that Connects Us" appears on the screen.

This advertisement truly captures the essence of what Best Buy stands for - using technology to bring people together and enhance their lives. Lidia's story is a powerful reminder that regardless of our differences in language, culture, and geography, technology can bridge the gaps and connect us in ways we never thought possible. The emotional impact of the ad is sure to resonate with viewers long after it's over.

Best Buy TV commercial - Lidia Marin produced for Best Buy was first shown on television on July 27, 2013.