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American Express TV commercial - Animatronics
American Express

American Express is a globally recognized financial services company that provides an array of products such as credit cards, charge cards, and traveler's checks to its customers. Founded in 1850, the...

What the American Express TV commercial - Animatronics is about.

American Express TV commercial - Animatronics

In the captivating American Express TV spot titled 'Animatronics,' viewers are transported into a fantastical world where animatronic characters come to life. This iconic commercial showcases the magic and reliability of American Express in a visually stunning and imaginative way.

The ad begins with a young boy entering a dimly lit room filled with antique trinkets and curiosities. As he approaches an antique cash register, he swipes his American Express card to make a purchase. Suddenly, the room bursts into life as animatronic characters emerge from every corner, their mechanical forms seamlessly blending with the surrounding objects.

Each animatronic character represents a unique aspect of the American Express experience. A wise owl perched on a stack of books symbolizes the company's commitment to knowledge and advice. A dapper ostrich wearing a top hat showcases the company's elegance and prestige. A playful monkey swinging from a chandelier represents the freedom and flexibility of the American Express card.

As the characters interact with each other and the young boy, the commercial highlights the benefits of using American Express. The owl imparts invaluable financial wisdom, while the ostrich guides the boy through exclusive events and experiences. The monkey, with its mischievous charm, demonstrates the ease of card usage and the joy of being an American Express cardholder.

Throughout the ad, the music swells, enhancing the whimsical atmosphere and capturing the viewers' attention. Spectacular visual effects bring the animatronic characters to life, making them seem almost indistinguishable from their living counterparts.

The conclusion of the commercial reveals that the young boy's adventure was all within an American Express branch, establishing the connection between the fantastical world and the practical benefits of the company's offerings. The ad concludes with the tagline, "American Express: Discover boundless possibilities."

This American Express TV spot, 'Animatronics,' showcases the brand's commitment to providing exceptional service and unique experiences. By blending mesmerizing animatronics, captivating storytelling, and the essence of a whimsical world, this ad captivates viewers and emphasizes the brand's reliability and imagination in fulfilling the diverse needs of its customers.

American Express TV commercial - Animatronics produced for American Express was first shown on television on December 4, 2014.

Frequently Asked Questions about american express tv spot, 'animatronics'

Published on May 10, 2023. Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company. (Scroll down to watch them all.) A few highlights: Lin-Manuel Miranda stars in a cinematic, travel-focused spot from American Express.

American Express TV Spot, 'The Rhythm of the Island' Featuring Lin-Manuel Miranda.

American Express recently placed a direct ad on www.nailsmag.com. See where else they recently placed direct ads. American Express recently placed a programmatic ad on www.law.com/dailybusinessreview/. In the last 12 months, they have partnered with Google and 45 other providers.

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Jim Jenkins Ogilvy Worldwide New York, United States

TitleOne Hour Photo
DirectorJim Jenkins
Creative DirectorChris Mitton
Creative DirectorTerry Finley
Account SupervisorNancy Boyd

He played the Bud Light King in Bud Light's Dilly Dilly television commercials.

American Express spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats.

American Express is one of the leading card issuers in the United States. It's known for its top-notch customer service and some of the best rewards available. From ultra-elite business travel cards to everyday rewards, American Express has credit cards that are a good choice for many different types of cardholders.

As Morgan Stanley becomes an official partner of the WTA tour, their new "Boundary" ad campaign, led by the 2021 finalist, ensures that tennis is for everyone.

CHARLOTTE, NC – Erica, the most advanced and first widely available virtual financial assistant, has surpassed 1.5 billion interactions with Bank of America clients.

Easy to Summer NEW YORK, NY – June 22, 2023 – This summer, Bud Light is setting out to have the brand's biggest summer campaign ever with the new “Easy to Summer” commercial that shows how effortless it is to enjoy the summer season.

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Watch American Express TV Commercial, 'Animatronics'

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Actors

Actors who starred in American Express TV Spot, 'Animatronics'

John Kaplan photo
Agenices

Agenices of the American Express TV Spot, 'Animatronics'

American Express TV commercial - Animatronics
mcgarrybowen

Mcgarry Bowen LLC is a marketing solutions company with a focus on problem-solving. The company specializes in writing and editing, and has a team of talented professionals who are dedicated to buildi...

American Express TV commercial - Animatronics
Universal McCann (UM)

Universal McCann (UM) is a global media agency that provides marketing and advertising services to help clients future-proof their businesses. The company was founded in 1999 and has its headquarters...

Products

Products Advertised

American Express ReceiptMatch
QuickBooks App
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