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Advertisers of the Priceline.com TV Spot, 'Wheels' Featuring William Shatner, Kaley Cuoco

Priceline.com TV commercial - Wheels
Priceline.com

Priceline.com is an American company that specializes in online travel bookings and related services. It was founded in 1997 by Jay S. Walker and Scott Case, and is headquartered in Norwalk, Connectic...

What the Priceline.com TV commercial - Wheels is about.

Priceline.com TV commercial - Wheels

Priceline.com's 'Wheels' TV spot featuring William Shatner and Kaley Cuoco is a smart and entertaining commercial that showcases the brand's innovative and user-friendly travel services. In the ad, we see William Shatner, who has been the face of Priceline.com for years, driving a car with Kaley Cuoco in the passenger seat.

As they drive down the road, they come across a couple who are experiencing car trouble. Shatner, in his usual witty and charming style, offers to help the couple, but not before he uses Priceline.com to find them a great deal on a rental car.

We then see Shatner and Cuoco drive off with a big smile on their faces, and Shatner declares, "Looks like we got a deal!", emphasizing Priceline.com's commitment to providing the best travel deals for its customers.

This TV spot stands out for its clever use of humor, with Shatner's comedic performance perfectly complementing the brand's message. Additionally, Kaley Cuoco's presence adds a fresh and youthful vibe to the campaign, making it relatable to a wider audience.

Overall, Priceline.com's 'Wheels' TV spot is a great example of a successful advertisement that combines humor and a clear message to promote a brand's services.

Priceline.com TV commercial - Wheels produced for Priceline.com was first shown on television on May 3, 2015.

Frequently Asked Questions about priceline.com tv spot, 'wheels' featuring william shatner, kaley cuoco

The new campaign, titled Go To Your Happy Price, features brand ambassador and actress Kaley Cuoco trying to convince her colleagues they'll be able to take an affordable vacation.

In 1997, William Shatner became the spokesman for Priceline.com, agreeing to do the spots in exchange for stock in the company. Shatner allegedly sold the stock before the burst of the dot-com bubble, making a $600 million profit; however, this number was disputed as an urban legend by CEO Jeffery Boyd.

Behind the Scenes of Priceline's Ad with Kaley Cuoco – The Hollywood Reporter.

Priceline gained popularity in the late 1990s for cheap flights, hotels and car rentals while featuring “Star Trek” actor William Shatner as The Negotiator in campy TV spots. Shatner no longer stars in company commericials. The website will continue to operate online as Priceline.com.

Shatner has served as Priceline's spokesperson for 14 years, but CEO Christopher Soder said Priceline is pursuing a new advertising strategy. “The challenge is harder to get people's attention than it used to be. … So we decided to do something really over the top to get the message across.”?

Priceline.com TV Spot, 'Stand In' Featuring Kaley Cuoco - iSpot.tv.

Shatner has served as Priceline's spokesperson for 14 years, but CEO Christopher Soder said Priceline is pursuing a new advertising strategy. “The challenge is harder to get people's attention than it used to be. … So we decided to do something really over the top to get the message across.”?

$600 million Shatner accepted Priceline stock as part of his compensation when the contract was signed in 1997 - a deal reportedly worth $600 million - making Shatner a very rich man.

Actress Kaley Cuoco got married to equestrian Karl Cook. The Big Bang Theory actress Kaley Cuoco who is popularly known as Penny tied the knot with equestrian Karl Cook on June 30 at the Beverly Hilton Hotel in Beverly Hills.

(2012) TV commercial for Priceline.com, in which William Shatner portrays her father.

Shatner didn't pay for his new historic record - he flew on the New Shepard rocket for free - but others can, and already have: Another Blue Origin passenger, Oliver Daemen, at age 18, became the youngest person (and first teenager) to reach space because his dad, a private-equity executive, bought him a seat.

"Priceline's life became dramatically more difficult when investors began to lose confidence in it," Cassar said. "It essentially mandated that Priceline needed to figure out how to become profitable."

Videos

Watch Priceline.com TV Commercial, 'Wheels'

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Actors

Actors who starred in Priceline.com TV Spot, 'Wheels' Featuring William Shatner, Kaley Cuoco

Anthony Wayne Duerkop (Tony Wayne) photo
Hector Luis Bustamante photo
Kaley Cuoco photo
William Shatner photo
Agenices

Agenices of the Priceline.com TV Spot, 'Wheels' Featuring William Shatner, Kaley Cuoco

Priceline.com TV commercial - Wheels
Butler, Shine, Stern & Partners

Butler, Shine, Stern & Partners (BSSP) is a full-service advertising agency based in Sausalito, California. The company was founded in 1993 by Greg Stern, John Butler, and Mike Shine, all of whom had...

Priceline.com TV commercial - Wheels
Ocean Media

Ocean Media is a well-respected media company based in the United States. The company specializes in providing innovative and effective marketing solutions to businesses looking to expand their reach....

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