Febreze is a popular brand under Proctor & Gamble that specializes in air fresheners and odor eliminators. The company was first introduced in 1996, and since then, it has gained immense popularity am...
The Febreze Experiment TV Spot titled 'Old Container' aired on television and online platforms a few years ago. The ad starts with a woman named Beth entering a room that is being used to conduct an experiment. She is enthusiastic, and her energy is contagious as she greets the viewers and explains the experiment.
In the room, there's a couch that smells terrible, but the participants are not aware of it. The couch was kept inside a container for several hours to amplify the odors, making it more challenging for Febreze to eliminate it. Beth introduces herself and the experiment and then asks participants to describe the smells in the room.
The participants start describing the different odors around the room, including dirty socks, old sweatshirts, garbage, and wet dogs. They are unaware of the experiment being conducted, and Beth collects their feedback on the smells in the room.
After the participants give their feedback, Beth then sprays Febreze all around the room and on the smelly couch. The transformation is magical, and the malodorous smells suddenly disappear. Beth then interviews the participants again, asking them to describe the smells in the room.
The participants are surprised by the sudden change and happily describe the different scents that they now smell in the room. Finally, Beth reveals to the participants that they were part of an experiment and that they just experienced the power of Febreze.
The Febreze Experiment TV Spot titled 'Old Container' was a clever and effective way to showcase the product's versatility and power in eliminating tough odors. The ad was successful in showing that Febreze can remove smells that other air fresheners can't.
Febreze Expereiment TV commercial - Old Container produced for Febreze was first shown on television on October 16, 2012.
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