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The Chain Smokers
Republic Records

Republic Records is an American record label and a subsidiary of Universal Music Group. It was founded in 1995 by Monte Lipman and Avery Lipman and is now based in New York City. Republic Records is o...

What the The Chain Smokers "Kanye" TV commercial is about.

The Chain Smokers

The Chainsmokers' "Kanye" TV spot was a uniquely creative advert that captivated audiences with its captivating storyline and striking visuals. The ad focused on a group of young individuals who were all in search of a transformative experience. They arrive at a mysterious mansion, and while exploring the grand estate, they stumble upon an enigmatic lift that carries them to a different realm.

The visuals were stunning, and the ad's director effectively used light and color to enhance the mystical ambiance of the mansion. These elements effectively conveyed the surrealistic theme of the ad, which ultimately culminated in a jaw-dropping finale. As the group exits the lift, they find themselves in the middle of a Chainsmokers' concert where they are surrounded by a crowd of fans.

The music video featured the song "Kanye," which was a successful collaboration between The Chainsmokers and the New York-based indie-pop duo, SirenXX. The track itself was an anthemic and upbeat song that allowed The Chainsmokers to display their musical style, edgy lyrics, and electrifying beats.

The Chainsmokers' "Kanye" TV spot was a marketing masterpiece that ran for several weeks, and it succeeded in its mission to contextualize the band's music in the minds of its listeners. The video was hip, trendy, and authentic, and it is regarded as one of the most effective broadcast adverts of recent times. The ad's creators clearly understood the power of creative storytelling coupled with marketing, and the resulting product will remain etched in the minds of many for years to come.

The Chain Smokers "Kanye" TV commercial produced for Republic Records was first shown on television on December 13, 2014.

Frequently Asked Questions about the chain smokers "kanye" tv spot

According to the Chainsmokers' Soundcloud, the song is less about Kanye West, and more about “being the person you want to be and not letting anyone take that from you”. As Kanye said, ' I refuse to accept other people's ideas of happiness for me. As if there's a 'one size fits all' standard for happiness. '

How did The Chainsmokers get their name? In an interview with Billboard Alex explained the reason behind the band's name. "We actually met each other while we were both taking a smoke break outside so it was serendipitous that we ended up adopting The Chainsmokers as our name," Alex said.

The Chainsmokers are an American electronic DJ and production duo consisting of Alexander "Alex" Pall and Andrew "Drew" Taggart. They started out by releasing remixes of songs by indie artists. The EDM-pop duo achieved a breakthrough with their 2014 song "#Selfie", which became a top-twenty single in several countries.

Chain smoking is the practice of smoking several cigarettes in succession, sometimes using the ember of a finishing cigarette to light the next. The term chain smoker often also refers to a person who smokes relatively constantly, though not necessarily chaining each cigarette.

"It's about just owning it no matter what you're doing,” Pall told Buzzfeed, explaining that Kanye should be thought of as an adjective, not a noun.

Kanye credits Q-Tip and A Tribe Called Quest as a major influence on his rapping and production style.

Latham & Watkins LLP represents The Chainsmokers in the landmark transaction with a Los Angeles team led by counsel Nima Mohebbi, with partner Ghaith Mahmood and associate Natasha Phillips.

On top of being DJs and electronic music producers, The Chainsmokers are also active tech investors. They founded a venture firm, Mantis VC, in 2019 with two other entrepreneurs and now have investments in a broad portfolio of fintech, machine learning, ecommerce, gaming, and healthcare startups.

If a person is a true chainsmokers during their waking hours, they can easily go through 4 to 5 packs a day (100 to 120 cigarettes), sometimes more, sometimes less. Some smokers, like myself, have days where we all but chainsmoke, and those days I can go through 4+ packs (80+ cigarettes) a day.

The DJ believes it's the song's nostalgic sensibility - as well as its infectious synth hook - that kept it so popular. “Everyone can relate to that, the idea of going back to college for one night, hooking up with an old girlfriend, all that,” Frank says.

Dangers of chain smoking Heart disease. Strokes. Damaged arteries and blood vessels. Heart attacks.

A chain smoker is someone who smokes more than one cigarette in a row, usually 4+ in a row, hence the low estimation of five. I've known someone to do this once a day, maybe when they get off work. It actually is a moderate nicotine dose. Damage wise these are on the low end of smokers.

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