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Volkswagen TV commercial - Diesel Old Wives Tale #1: Sluggish
Volkswagen

IntroductionVolkswagen is a German automobile manufacturer founded in 1937. Volkswagen's headquarters are located in the city of Wolfsburg, Lower Saxony, Germany. The company is one of the largest aut...

What the Volkswagen TV commercial - Diesel Old Wives Tale #1: Sluggish is about.

Volkswagen TV commercial - Diesel Old Wives Tale #1: Sluggish

Title: Volkswagen TV Spot Review - 'Diesel Old Wives' Tale #1: Sluggish'

Introduction:Volkswagen continues to make waves in the automotive industry with their innovative and environmentally-friendly vehicles. In their latest TV spot, titled 'Diesel Old Wives' Tale #1: Sluggish', they aim to debunk one of the rumors that has plagued diesel engines for years - the notion that they are sluggish. This ad effortlessly showcases the power and agility of Volkswagen's diesel engines while challenging the outdated beliefs surrounding them.

Synopsis:The TV spot opens to a picturesque countryside road, with vibrant green fields and a clear blue sky. A beautiful Volkswagen Golf TDI, a testament to the brand's commitment to comfort and performance, takes center stage. An old man, charmingly dressed and embodying the clichéd image of a village elder, stands near the car, ready to dispel the myth.

The ad kicks off with the narrator explaining the misconception that diesel engines are slow and sluggish, reserved mainly for heavy-duty vehicles. As the old man steps into the driver's seat, the audience eagerly awaits his demonstration to prove them wrong.

The Volkswagen Golf TDI starts with a low hum, and the car swiftly accelerates down the road, accompanied by a gentle breeze ruffling the old man's hair. The vibrant colors of the surrounding landscape enhance the feeling of vitality and excitement. The background soundtrack comprises energetic music that perfectly complements the car's seamless performance.

As the Volkswagen Golf TDI maneuvers through winding roads effortlessly, the audience witnesses its impressive acceleration and smooth handling. The camera captures the old man's delighted expression, reflecting the liberation he feels from the disproven stereotype.

Throughout the ad, the narrator interjects with snippets of information about Volkswagen's cutting-edge technology and commitment to creating powerful yet efficient vehicles. This combination of captivating visuals, empowered by a thought-provoking narrative, effectively shatters the 'sluggish' myth associated with diesel engines.

Conclusion:Volkswagen's TV spot, 'Diesel Old Wives' Tale #1: Sluggish', showcases the brand's determination to challenge preconceived notions. This ad proves that their diesel-powered vehicles, like the Volkswagen Golf TDI, are far from sluggish. The stunning visuals and compelling storytelling capture the attention of viewers, leaving them eager to explore the luxurious, powerful, and eco-friendly options Volkswagen offers. Through this ad, Volkswagen successfully showcases their commitment to redefining the way we perceive diesel engines, empowering us to embrace a new era of automotive technology.

Volkswagen TV commercial - Diesel Old Wives Tale #1: Sluggish produced for Volkswagen was first shown on television on March 22, 2015.

Frequently Asked Questions about volkswagen tv spot, 'diesel old wives' tale #1: sluggish'

A well-maintained TDI engine can actually last up to 400,000 to 500,000 miles.

How Much Longer Do Diesel Engines Last? It's common for diesel engines to last far longer than petrol engines, with some diesels living for 1,000,000 kilometres or more. By contrast, the petrol engines found in passenger cars typically only last for 200,000 kilometres before requiring a major overhaul.

In general, gasoline and diesel can be stored for 6 months to 1 year without significant degradation if they are stored in a clean, sealed, and dry container or tank, away from sunlight, heat, and sources of ignition.

Depending upon your vehicle & assuming it to be a normal domestic car, one can expect to get 1 liter diesel = 14–17 kms of mileage.

How to Improve Diesel Truck Performance

  1. Use Diesel Fuel Additives.
  2. Consider Diesel Tuners.
  3. Install Performance Air Filters & Cold Air Intakes.
  4. Upgrade the Exhaust System.
  5. Use DPF, DEF, and EGR Delete Kits.
  6. Upgrade your Diesel Fuel Injectors.
  7. Install a Turbocharger.
  8. Schedule Regular Diesel Engine Tune Ups.

' In reality, there is no expiration date on diesel per se, but the performance of your diesel fuel is affected the longer you store it. In fact, storing diesel without properly treating it can lead to all kinds of issues, not only for the fuelitself, but for any vehicle you decide to put the fuel in later.

According to most refiners, diesel has an average shelf life of 12 months if stored at a temperature below 20°C (68°F). That may be realistic for underground storage tanks, but not for aboveground storage facilities. If temperatures reach above 30°C (86°F), shelf life is 6-12 months at best.

The actual formula to get km per litre is 100 divided by 8 = 12.5, meaning that your car will give you 12.5 km on one litre. About 7 to 10 depending if you are cruising on a motorway or how economical your car is. 7 .

Anything that is listed as less than 6-litres/100km or more than 16.5km/1-litre is considered to be pretty good. The first (and most common) reference is litres per 100km (litres/100km). This is how many litres of fuel the car needs in order to travel 100km. You'll often see it referred to as 'fuel economy'.

Diesel fuel can only be stored from 6 to 12 months on average - sometimes longer under the best conditions. Generally, to prolong the life of the quality of stored diesel fuel, it should be: Kept cool at around 70 degrees Fahrenheit; Treated with biocides and stabilizers.

As for diesel, it can remain usable for between six and 12 months before becoming 'gummy' which, if used, can clog up filters and cause you issues with your engine.

As for diesel, it can remain usable for between six and 12 months before becoming 'gummy' which, if used, can clog up filters and cause you issues with your engine.

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Agenices

Agenices of the Volkswagen TV Spot, 'Diesel Old Wives' Tale #1: Sluggish'

Volkswagen TV commercial - Diesel Old Wives Tale #1: Sluggish
Deutsch LA

Deutsch LA is a creative agency based in Los Angeles, California. The agency was founded in 1994 by David Deutsch and quickly grew to become one of the largest and most successful agencies on the west...

Volkswagen TV commercial - Diesel Old Wives Tale #1: Sluggish
Johannes Leonardo

Johannes Leonardo is an award-winning creative agency that is based in New York City. Founded in 2007, the company has grown into a global brand and is known for its innovative and compelling campaign...

Volkswagen TV commercial - Diesel Old Wives Tale #1: Sluggish
PHD USA

PHD USA is a part of the global media and communications agency, PHD Worldwide. Founded in London in 1990, PHD has expanded to become a leading global agency with over 6,000 employees in more than 100...

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