Comfort MedicalComfort Medical is a company that specializes in providing catheter and ostomy supplies to individuals in need. They offer a worry-free process, including personalized support and educa...
The Comfort Medical TV spot, 'Catheter Cowboy', is a humorous and irreverent advertisement that aims to raise awareness about catheterization and incontinence products. The ad opens with a cowboy riding into town, complete with his cowboy hat, boots, and spurs. However, as he dismounts his horse, viewers see that he is dragging his catheter bag behind him.
The ad then shows the cowboy engaging in various activities around town, such as visiting the local saloon, attending a rodeo, and even going out on a date. Throughout all his activities, the cowboy proudly wears his catheter bag, which is strapped to his leg, clearly visible.
While the concept of the ad may seem silly, its message is clear: people who suffer from incontinence and need to use a catheter can still lead fulfilling lives while managing their condition. According to the ad, Comfort Medical offers a range of durable and discreet incontinence products that enable people to go about their daily lives with more confidence and comfort.
Overall, the Catheter Cowboy ad is a lighthearted take on a serious issue and seeks to remove the stigma and embarrassment that often surrounds catheterization and incontinence.
Comfort Medical TV commercial - Catheter Cowboy produced for Comfort Medical was first shown on television on February 22, 2016.
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