What the Frito Lay Multipacks TV commercial - Trade You is about.

Frito Lay, the leading snack food manufacturer, recently launched a new TV commercial called 'Trade You' as a part of their Multipacks campaign. The commercial features a group of kids trading their snacks with each other, with each one making a pitch to explain why their snack is the best option.

The ad begins with a young boy trading his chips with his friend for another snack. This exchange triggers a series of trading events among a group of children, each attempting to acquire their preferred snack. The competition intensifies as each kid becomes more determined to get the snack they want.

The TV spot conveys a fun and playful tone, showcasing the exciting joy of trading snacks. The commercial is an imaginative nod to a life of endless possibilities, where trading is a game that can be played anywhere. The message conveyed is that Frito Lay’s Multipacks contain a diverse range of delicious snacks that everyone can enjoy exchanging.

The commercial features multiple Frito Lay products that are part of the Multipacks, including various flavors of Doritos, Cheetos, Lay's, and Fritos. The ad plays into the idea that trading snacks is like exchanging ideas and that variety is the spice of life. By creating this narrative, Frito Lay is encouraging consumers to ditch the same boring snacks and try the Multipacks to experience a new level of excitement and flavor variety.

Overall, the Frito Lay Multipacks TV Spot, 'Trade You' is a playful and catchy ad campaign that is sure to resonate with snack lovers across the country. The commercial encourages viewers to embrace the joy of trading snacks and experience the diversity of Frito Lay’s Multipacks products.

Frito Lay Multipacks TV commercial - Trade You produced for Frito Lay was first shown on television on January 8, 2017.