What the Quicken Loans TV commercial - J.D. Power and Associates is about.

The Quicken Loans TV Spot titled 'J.D. Power and Associates' is a commercial that promotes the company's mortgage services and the satisfaction guarantee they offer their customers. The commercial features a couple sitting on a couch, browsing through a newspaper while a voice-over talks about the importance of customer satisfaction in the mortgage industry. The couple looks unhappy and frustrated as they discuss the challenges they faced while trying to secure a mortgage, and how they now regret choosing their current lender.

The scene then transitions to the couple meeting with a Quicken Loans representative who assures them of the company's commitment to customer satisfaction and highlights the company's J.D. Power and Associates award for highest in customer satisfaction for primary mortgage origination. The commercial ends with the couple appearing happy and reassured as they move forward in securing their mortgage with Quicken Loans.

The main focus of the TV spot is to highlight Quicken Loans' satisfaction guarantee and their commitment to providing excellent customer service. The commercial aims to encourage potential customers who may have been dissatisfied with their mortgage experience in the past to consider Quicken Loans, a company that has been recognized for their commitment to customer satisfaction.

Overall, the Quicken Loans TV Spot titled 'J.D. Power and Associates' is a well-crafted and persuasive commercial that grabs the attention of potential customers while showcasing the company's expertise and commitment to customer satisfaction.

Quicken Loans TV commercial - J.D. Power and Associates produced for Quicken Loans was first shown on television on March 10, 2013.