Axe, also known as Lynx in some regions, is a popular brand of hair care products known for its edgy and provocative advertising campaigns. The brand was first launched in France in 1983 and has since...
The Axe Hair Styling TV spot, entitled 'Robbery,' is a clever and entertaining commercial that showcases the brand's hair styling products in a unique and comedic way.
The commercial begins with a group of robbers, fully dressed in black, making their way into a bank to steal its contents. As they go about their mission, they pause in front of a security camera that captures their every move. One of the robbers is seen struggling with his hair, which is unkempt and all over the place.
Suddenly, he whips out a can of Axe Hair Styling product and expertly styles his hair into place. The camera then zooms in on the product, highlighting its effectiveness in taming even the wildest hair. The commercial ends with the robbers cheerfully walking out of the bank, their hair looking perfect, and the slogan "Get The Hair Girls Want!" flashing on the screen.
Overall, the Axe Hair Styling TV spot, 'Robbery,' is a clever and humorous way to showcase the brand's hair styling product. It not only delivers the message that Axe can give you the hair that women desire but also does so in a way that is enjoyable and memorable.
Axe Hair Styling TV commercial - Robbery produced for Axe (Hair Care) was first shown on television on June 17, 2013.
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