What the The More You Know TV commercial - Coronavirus: Discrimination is about.

The More You Know TV spot has always been known for promoting social awareness, and its latest installment is no different. This commercial focuses on the issue of discrimination that has arisen in the wake of the COVID-19 pandemic. The TV Spot, which features Nico Santos, highlights the need to put an end to discriminatory behavior towards Asian-Americans.

In the commercial, Nico Santos, an Asian-American actor known for his roles in Superstore and Crazy Rich Asians, emphasized that the coronavirus doesn't discriminate and that neither should we. He urges viewers to fight the discrimination that many Asian-Americans are currently facing, due to the pandemic's origins in China.

Santos highlights that there has been an increase in bullying, harassment, and racism towards Asian-Americans, making them feel like they are outsiders in their own communities. He urged people not to discriminate against anyone based on their appearance, beliefs, or background.

The More You Know TV Spot also provides resources for people who have been subjected to discrimination, including a link to Stop AAPI Hate, an organization that tracks hate crimes and hate incidents against the Asian-American and Pacific Islander community.

The commercial ends with the usual tagline of The More You Know series, "Knowledge is Power", reminding viewers that education and awareness are the keys to ending discriminatory behavior.

In summary, The More You Know TV Spot featuring Nico Santos is a powerful reminder of the need to fight discrimination and racism, especially in the context of the COVID-19 pandemic. It encourages viewers to embrace diversity, tolerance, and respect towards anyone who is different from them.

The More You Know TV commercial - Coronavirus: Discrimination produced for The More You Know was first shown on television on September 9, 2020.