Dolce & Gabbana Fragrances is a luxury brand that has been creating unique and high-quality fragrances since the 1980s. Renowned fashion designers Domenico Dolce and Stefano Gabbana founded this iconi...
Dolce & Gabbana's TV Spot for Rosa Excelsa fragrance features the legendary actress Sophia Loren. The ad is a celebration of the timeless beauty of women and the Italian way of life. It opens with the image of Loren walking through a beautiful garden filled with Rosa Excelsa flowers, while reciting lines from the poem by Neruda.
The camera then cuts to a stunning close-up of a single Rosa Excelsa flower in full bloom. The flower is a symbol of beauty, love, passion, and hope. The shot then transitions to another close-up of Loren, her face bathed in natural sunlight, with the Rosa Excelsa flowers beautifully arranged behind her.
As Loren continues reciting the poem, the ad takes us on a visual journey through the beautiful gardens of Italy. We see couples in love, children playing, and women enjoying the simple pleasures of life in Italy. The ad celebrates the joie de vivre and beauty of Italy and its people.
Throughout the ad, we hear Loren's voice-over, reciting the lines from the poem. The music is a homage to the great Italian cinema of the past, with a dramatic orchestral score that is both emotional and uplifting.
The TV spot culminates in a beautiful ensemble scene where Loren, along with a group of women, enjoy a perfect moment under the stars. They sit at a long table in a garden filled with Rosa Excelsa flowers, sipping wine, and enjoying a sumptuous Italian feast.
In summary, the Dolce & Gabbana Rosa Excelsa TV Spot is a tribute to the beauty of women, life, and Italy. It features Sophia Loren, whose timeless beauty and elegance perfectly embody the Italian way of life. The ad celebrates the power of fragrance, the beauty of nature, and the joy of living life to the fullest.
Dolce & Gabbana Rosa Excelsa TV commercial - Meravigliosa produced for Dolce & Gabbana Fragrances was first shown on television on May 1, 2016.
Ennio Morricone and his Music for Commercials
Ennio Morricone was an Italian composer who created music for hundreds of films ). He was also known for composing music for commercials. Morricone's music for commercials was just as diverse as his film work, ranging from sentimental and romantic to upbeat and energetic.
One of the most famous commercials featuring Morricone's music is the Dolce & Gabbana K commercial , which features the model Mariano Di Vaio. The commercial features the song "The Ecstasy of Gold," which is one of Morricone's most famous compositions. The song was originally included in the soundtrack of the spaghetti-western "The Good, the Bad and the Ugly."
Another commercial featuring Morricone's music is the 2021 Modelo TV spot, "Street Legend," which features the song "L'estasi Dell'oro (Extrait de Bandini Remix)." This song is also based on "The Ecstasy of Gold" and was remixed for the commercial.
Morricone's music for commercials was just as carefully crafted and memorable as his film work , and his contributions to the world of advertising are just as significant as his contributions to cinema.
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