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Advertisers of the Columbia Omni-Heat Infinity TV Spot, 'Adapting to the Weather' Featuring Jalen Hurts

Columbia Omni-Heat Infinity TV commercial - Adapting to the Weather
Columbia Sportswear

Columbia Sportswear Company is a global outdoor brand that specializes in crafting high-quality active lifestyle gear. Based in Portland, Oregon, Columbia Sportswear has established itself as a leader...

What the Columbia Omni-Heat Infinity TV commercial - Adapting to the Weather is about.

Columbia Omni-Heat Infinity TV commercial - Adapting to the Weather

The Columbia Omni-Heat Infinity TV spot, titled 'Adapting to the Weather,' features the talented NFL quarterback Jalen Hurts. This thrilling advertisement showcases the incredible technology behind Columbia's innovative Omni-Heat Infinity jackets and their ability to adapt to any weather condition.

The scene opens with Jalen Hurts stepping onto a football field in the midst of a heavy snowstorm. As he readies himself for practice, he dons the Columbia Omni-Heat Infinity jacket. Immediately, viewers can see the jacket's unique ability to adapt to the weather. The jacket's sleek design and advanced technology are highlighted as it regulates Jalen's body temperature, keeping him warm and comfortable without compromising his mobility.

As the camera zooms in on Jalen, we witness his determination and focus despite the harsh weather conditions. With each throw and catch, he effortlessly maneuvers through the snow-filled field, showcasing his incredible athletic ability. The Omni-Heat Infinity jacket, acting as his ultimate defense against the cold, allows him to push past his limits and perform at his best even in the most challenging environments.

The advertisement also offers a glimpse into the intricate details of the Omni-Heat Infinity jacket. The jacket's inner lining is embedded with reflective dots that efficiently retain and reflect body heat, ensuring lasting warmth throughout any activity. The outer shell is made with waterproof and breathable material, protecting Jalen from moisture and allowing him to stay dry even in heavy snow or rain.

As the TV spot nears its closing, we witness Jalen Hurts effortlessly shedding the snowy layer accumulated on his jacket. With a confident smile, he stands tall, demonstrating the Omni-Heat Infinity's ability to repel moisture and stay lightweight, enabling athletes like him to perform without restrictions.

The TV spot ends with Jalen Hurts addressing the camera, proudly stating, "With Columbia Omni-Heat Infinity, I'm prepared for whatever Mother Nature throws at me." This powerful tagline encapsulates the essence of the advertisement - showcasing the unmatched adaptability and performance of the Columbia Omni-Heat Infinity jacket, combined with the determination and resilience of an elite athlete like Jalen Hurts.

In summary, the Columbia Omni-Heat Infinity TV spot featuring Jalen Hurts is a captivating advertisement that highlights the jacket's cutting-edge technology and its ability to adapt to any weather condition. This powerful fusion of athleticism and innovation inspires viewers to embrace the challenges posed by nature and conquer them with the help of Columbia's reliable gear.

Columbia Omni-Heat Infinity TV commercial - Adapting to the Weather produced for Columbia Sportswear was first shown on television on November 14, 2022.

Frequently Asked Questions about columbia omni-heat infinity tv spot, 'adapting to the weather' featuring jalen hurts

I had a handful of opportunities to wear the Columbia Labyrinth Loop Omni-Heat Infinity Insulated Hooded Jacket since November, but it didn't take long for me to realize that this isn't a typical layering piece for breezy 70-degree days - this is very much built to handle the cold, windy days of winter, and temperatures ...

The key ingredient is actually the metal metals have unique properties they reflect radiant heat. And humans emit radiant heat in the form of invisible infrared radiation.

It builds on the original Omni-Heat™ concept inspired by NASA that uses tiny silver dots to reflect heat. The difference with the new gold liner is that it mixes large dots in with small ones, allowing them to cover a greater surface area with the reflective foil, therefore keeping you warmer.

3X Rewards On. Our Best & Warmest Gear Gold Inside. The Gold Standard. In Warmth. With tiny gold dots that reflect and retain body heat, Omni-Heat™ Infinity. keeps you warmer, longer without sacrificing breathability.

2. ​Women's Joy Peak Hooded Jacket. Constructed with a plush fleece hood lining and water-resistant fabric, this thermal-reflective coat is one of the warmest winter jackets for women. In addition to the toasty Omni-Heat™ Infinity liner, it boasts cozy Thermarator™ insulation that will help you stay warm this winter.

Columbia's Omni-Heat™ Infinity Thermal Reflective plays a key role in keeping their winter outerwear, breathable, and most importantly, warm. This technology is best for enhanced warmth in cold conditions.

Columbia's Omni-Heat™ Infinity Thermal Reflective plays a key role in keeping their winter outerwear, breathable, and most importantly, warm. This technology is best for enhanced warmth in cold conditions.

2. ​Women's Joy Peak Hooded Jacket. Constructed with a plush fleece hood lining and water-resistant fabric, this thermal-reflective coat is one of the warmest winter jackets for women. In addition to the toasty Omni-Heat™ Infinity liner, it boasts cozy Thermarator™ insulation that will help you stay warm this winter.

Wool Lining Predominantly taken from sheep, wool provides an excellent balance between warmth, water resistance, and overall comfort that other natural fibers can have difficulty matching. Wool remains a popular option for staying warm and dry during particularly snowy winters.

Columbia's items tend to be a little less expensive than The North Face's products. If you're on a budget, Columbia can provide you a wide range of durable, cutting-edge gear. While you might initially spend more money buying The North Face gear, the brand also offers a lifetime warranty.

A great standalone layer for late autumn and early winter, the Powder Lite jacket also works well as a toasty midlayer for cold mid-winter walks or ski trips. In addition to the synthetic fill, there's an Omni-Heat lining, which means that in terms of pure warmth terms this layer outperforms most of its rivals.

This high-tech winter jacket is made with soft, ultra-warm insulation and a tough nylon shell, offering a killer combination of durability and comfort.

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Agenices

Agenices of the Columbia Omni-Heat Infinity TV Spot, 'Adapting to the Weather' Featuring Jalen Hurts

Columbia Omni-Heat Infinity TV commercial - Adapting to the Weather
Butler, Shine, Stern & Partners

Butler, Shine, Stern & Partners (BSSP) is a full-service advertising agency based in Sausalito, California. The company was founded in 1993 by Greg Stern, John Butler, and Mike Shine, all of whom had...

Columbia Omni-Heat Infinity TV commercial - Adapting to the Weather
Universal McCann (UM)

Universal McCann (UM) is a global media agency that provides marketing and advertising services to help clients future-proof their businesses. The company was founded in 1999 and has its headquarters...

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