Find out all about your favorite commercial!

Advertisers

Advertisers of the Maytag May Is Maytag Month TV Spot, 'Seize the May: Dependability Is Knocking'

Maytag May Is Maytag Month TV commercial - Seize the May: Dependability Is Knocking
Maytag

Maytag is a well-known company that specializes in manufacturing high-quality appliances. The company offers a wide range of machines , including washing machines, dryers, refrigerators, ranges, dishw...

What the Maytag May Is Maytag Month TV commercial - Seize the May: Dependability Is Knocking is about.

Maytag May Is Maytag Month TV commercial - Seize the May: Dependability Is Knocking

In the bustling world of advertising, where creativity meets strategy, one particular TV spot has captured the attention of viewers far and wide. Meet the Maytag May Is Maytag Month TV Spot, titled 'Seize the May: Dependability Is Knocking.'

As the commercial opens, we are welcomed into a bright and inviting neighborhood, where houses stand tall and proud, each with its own unique charm. The backdrop is infused with vibrant colors and the sounds of everyday life, creating an atmosphere that feels alive and full of possibility.

Enter our protagonist, a middle-aged woman named Emily, exuding determination and an adventurous spirit. Dressed in casual attire, she confidently strides down the street, a spring in her step. With a glint of excitement in her eyes, Emily spies a row of houses adorned with the iconic Maytag insignia, nestled among the picturesque scenery.

The camera zooms in on one particular house, where Emily knocks on the door marked 'Dependability.' She waits for a moment, curiosity mingling with anticipation, until the door creaks open, revealing a personified Maytag appliance standing before her. Yes, you read that correctly, an animated appliance!

The Maytag appliance, aptly named Max, personifies the pillar of dependability that Maytag has built its reputation on. With a friendly smile and an inviting gesture, Max beckons Emily inside, showcasing the wonders that await her within the world of Maytag.

Inside the transformed house, Emily discovers a vibrant and bustling Maytag showroom, with state-of-the-art appliances set up like dazzling exhibits. Each appliance is a testament to Maytag's commitment to quality and reliability, promising to make everyday tasks a breeze.

The commercial takes viewers on a whirlwind tour of the showroom, highlighting the innovative features, sleek designs, and robust performance of the Maytag appliances. From washing machines that can tackle mountains of laundry to ovens that turn amateurs into culinary maestros, each product seems to radiate dependability and sophistication.

Throughout the TV spot, a catchy jingle plays in the background, inscribing itself into the minds of those watching. The melody, accompanied by a chorus of voices repeating the slogan, "Seize the May: Dependability Is Knocking," underscores the idea that Maytag offers the keys to a world of trustworthiness and peace of mind.

As the commercial draws to a close, Emily is seen excitedly discussing her newfound knowledge and options with the Maytag representatives, envisioning the positive impact Maytag appliances will have on her daily life. The spot ends with a final shot of Emily leaving the showroom, brandishing a Maytag shopping bag and a sense of confidence that only comes with making a dependable choice.

The Maytag May Is Maytag Month TV Spot, 'Seize the May: Dependability Is Knocking,' encapsulates the essence of what Maytag represents – an unwavering commitment to reliability, quality, and customer satisfaction. This commercial serves as a clarion call to viewers everywhere, encouraging them to seize the opportunity and prioritize dependability in their own lives.

So, the next time you hear a gentle knock on your door, don't be surprised if it's a personified Maytag appliance inviting you to embrace dependability. Seize the May, and let Maytag be your trusted companion in the journey of a more efficient and reliable home.

Maytag May Is Maytag Month TV commercial - Seize the May: Dependability Is Knocking produced for Maytag was first shown on television on April 26, 2021.

Frequently Asked Questions about maytag may is maytag month tv spot, 'seize the may: dependability is knocking'

Maytag acquired the rights to NSYNC's original “It's Gonna Be Me,” and re-cut one of its Maytag ads to the song, unleashing a fully integrated campaign to drive awareness for May is Maytag Month, including precision hashtagging, real-time social listening, strategic meme influencers, a Pandora radio partnership and ...

Colin Ferguson (born July 22, 1972) is a Canadian-American actor, director and producer. He is known for playing Sheriff Jack Carter on the Syfy series Eureka, the Maytag Man, and Lewis on Then Came You.

Jesse White, a character actor who appeared in scores of film and stage productions but earned universal recognition in a television commercial as the Maytag repairman whose phone never rings, died on Thursday at Cedars-Sinai Medical Center in Los Angeles. He was 79.

What's inside matters. At the close of the spot, the character transforms into an actual refrigerator, and as the camera focuses on the Maytag logo on the door, the tagline appears: “What's inside matters.”

"The Maytag Man is a creative interpretation of our motto, 'What's Inside Matters®,' illustrating all the human and relatable virtues that exist inside appliances - performance, dependability, power," said Oh.

The Maytag Man has been played by four different actors since his introduction in 1967, but his character hasn't changed until now. In his middle age, the Maytag Repairman has been swapped out for a newer model. After 46 years, the brand is giving its familiar mascot a makeover for the first time.

In 1907, Frederick Maytag, during a slow winter selling the farm equipment he made, started building washing machines. From the beginning, Maytag staked its name on "dependability." "The Maytag repairman was bored because of the people of Newton building a quality product," Allen said.

Are Whirlpool and Maytag the same company? Short answer: No. While Whirlpool acquired Maytag in 2006, both appliance brands are still independent in their design and manufacturing of products.

The Maytag Corporation is an American home and commercial appliance company owned by Whirlpool Corporation since April 2006. Newton, Iowa, U.S.

At the close of the spot, the character transforms into an actual refrigerator, and as the camera focuses on the Maytag logo on the door, the tagline appears: “What's inside matters.”

With over a century of experience manufacturing washing machines, it's no surprise that Maytag is a go-to choice for shoppers hunting for a powerful washer. But even if you've already decided on the Maytag brand, you'll still want to weigh the options and features to find the perfect Maytag model for your laundry room.

Maytag washers are renowned for their Extra Power button that boosts stain-fighting performance on any wash cycle.

Videos

Watch Maytag May Is Maytag Month TV Commercial, 'Seize the May: Dependability Is Knocking'

We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:

Actors

Actors who starred in Maytag May Is Maytag Month TV Spot, 'Seize the May: Dependability Is Knocking'

Brandon Molale photo
Colin Ferguson photo
TV commercials

Similar commercials

Papa John's TV Spot, 'Super Bowl 50' Feat. Peyton Manning, J.J. Watt
Otezla TV Spot, 'Beach Volleyball and Dancing'
Nationwide Insurance TV Spot, 'Bronco The Dachshund' Featuring Peyton Manning, Brad Paisley
Maytag Month TV Spot, 'Get Up to $200' Featuring Colin Ferguson
DIRECTV NFL Sunday Ticket TV Spot, 'Peyton on Sunday Mornings: Groceries'
Maytag TV Spot, 'Piece of Cake'
COSENTYX TV Spot, 'Enough' Featuring Cyndi Lauper
BMW Memorial Day Sales Event TV Spot, '100% Electric' [T2]
BMW TV Spot, 'America: Point X' [T2]
COSENTYX Connect TV Spot, 'Accessible and Affordable'
Nationwide Insurance TV Spot, Soundtracks: So Much To Care For' Featuring H.E.R.
COSENTYX TV Spot, 'Gary: Journey'
1037 March 19, 2023