What the General Motors Super Bowl 2023 TV commercial - Why Not an EV? is about.
General Motors aired a Super Bowl commercial in 2023 featuring popular comedic actor Will Ferrell. The ad, titled "Why Not an EV?" aimed to promote the benefits of electric vehicles while also taking a humorous approach.
The commercial starts with Ferrell in a gas-guzzling car with his buddies. Suddenly, he has an epiphany that electric vehicles are the future, and he sets out to convince his friends to join him on a journey to Norway, which has a high adoption rate for EVs.
Throughout the journey, Ferrell encounters obstacles, such as getting his car stuck in a snowy ditch, but ultimately discovers the superior performance and convenience of electric vehicles. The commercial ends with Ferrell driving off into the sunset in his new GM EV, a smug grin on his face as he proclaims, "I love Norway!"
The commercial effectively utilized Will Ferrell's comedic talents to grab viewers' attention and promote the benefits of electric vehicles. By choosing Norway as the destination, the ad also highlighted the potential for EVs to positively impact the environment in places that may not have an abundance of traditional fuel sources.
Overall, General Motors successfully combined humor and a message of environmental responsibility to create an entertaining and effective Super Bowl commercial.
General Motors Super Bowl 2023 TV commercial - Why Not an EV? produced for
General Motors
was first shown on television on February 6, 2023.
Frequently Asked Questions about general motors super bowl 2023 tv spot, 'why not an ev?' featuring will ferrell [t1]
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