Find out all about your favorite commercial!

Advertisers

Advertisers of the Uncle Ben's Ready Rice TV Spot, 'Duet'

Uncle Bens Ready Rice TV commercial - Duet
Ben's Original

Ben's Original is a company that specializes in producing high-quality rice for customers all over the world. The brand was founded on principles of sustainability, social responsibility, and inclusiv...

What the Uncle Bens Ready Rice TV commercial - Duet is about.

Uncle Bens Ready Rice TV commercial - Duet

The Uncle Ben's Ready Rice TV Spot, 'Duet' is a heartwarming commercial that focuses on a family coming together over a delicious meal. The ad features a father and daughter cooking side by side in the kitchen, swapping sweet and playful comments as they both sing along to a classic song.

As they put the finishing touches on their meal, they present it to the rest of the family, and the entire room is filled with smiles and laughter. The scene is a perfect example of how a simple meal can bring everyone together.

The commercial is shot in a warm and inviting tone, with bright lighting and beautiful shots of the food. The father and daughter have a great on-screen chemistry, which is evident in their interactions and the way they move around each other in the kitchen.

The Uncle Ben's Ready Rice TV Spot, 'Duet' is more than just a commercial; it's a reminder of the importance of family, togetherness, and the joy that comes from sharing a delicious meal. It encourages families to come together, cook together, and create special memories that will last a lifetime.

Overall, the commercial is an excellent representation of Uncle Ben's Ready Rice, highlighting its convenience and versatility while showcasing the brand's commitment to bringing families together.

Uncle Bens Ready Rice TV commercial - Duet produced for Ben's Original was first shown on television on March 26, 2019.

Frequently Asked Questions about uncle ben's ready rice tv spot, 'duet'

From 1946 to 2020, Uncle Ben's products carried the image of an elderly African-American man dressed in a bow tie, which is said to have been based on a Chicago maître d'hôtel named Frank Brown with the name "Ben" being a possible reference to a shrewd rice farmer from Houston.

The name Uncle Ben came from an African American farmer in Texas who was renowned for his high-quality rice. According to the brand's website, Gordon Harwell and his partner who co-founded the grains line decided to change the name of what was called Converted Brand Rice in the late 1940s to draw in new customers.

Uncle Ben's will now be known as Ben's Original. Food giant Mars, Incorporated said Wednesday that it is changing the rice brand's name, which has faced criticism for racial stereotyping.

Ben's Original™ Ready Rice™ Our delicious flavored rice varieties are the ultimate in convenience. That's because they're precooked, so you just have to heat them up and serve them with your favorite recipe or rice meal. Since they're microwavable, they're ready in just 90 seconds.

For generations, stereotypical imagery of Black and Indigenous people has appeared on food brands. Amid 2020's “racial reckoning,” Uncle Ben's, a subsidiary of Mars, Inc., announced that it would modify its name and remove the Black man on its products who was inspired by an African-American cook and waiter.

Ben's Ready Rice original long grain makes it easy to support a well-balanced diet. Cholesterol free, Very low sodium, good source of iron and folic acid, 0g trans fat, and no saturated fat! Cook in the microwave or stove top.

Its marketing has been criticised for perpetuating racial stereotypes. Titles such as uncle and aunt were used in southern US states to refer to black people, instead of the more formal and respectful "Miss" or "Mister". The name Uncle Ben's was supposedly inspired by a Texas farmer known for his high-quality rice.

Uncle Ben
Full nameBenjamin Franklin "Ben" Parker
SpeciesHuman
Place of originBrooklyn, New York
Supporting character ofSpider-Man

Preparation process The rice is blanched in hot water, steamed, and rinsed. It is then placed in large ovens for dehydration until the moisture content reaches approximately twelve percent or less. The basic principle involves using hot water or steam to form cracks or holes in the kernels before dehydrating.

Ben's Ready Rice original long grain makes it easy to support a well-balanced diet. Cholesterol free, Very low sodium, good source of iron and folic acid, 0g trans fat, and no saturated fat!

According to Mars, the name was originally inspired by a real-life African-American Texas rice farmer, known for the high quality of his products, while the image was modelled after a Chicago maitre d named Frank Brown - who was reportedly paid the equivalent of $50 for his likeness.

Mars Foods rebrands Uncle Ben's rice as Ben's Original : r/news.

Videos

Watch Uncle Ben's Ready Rice TV Commercial, 'Duet'

We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:

Products

Products Advertised

Ben's Original Ready Rice Garden Vegetable
TV commercials

Similar commercials

Ben's Original TV Spot, 'Gyeni Family'
Uncle Ben's Ready Rice TV Spot, 'Hallmark Channel: Home & Family How-To Moment'
Uncle Ben's Cheddar & Broccoli TV Spot, 'ION Television: Spending Time'
iVillage TV Spot, 'Success Rice' Featuring Chef Katie Workman
Ben's Original TV Spot, 'Roommates'
Uncle Ben's Ready Rice TV Spot, 'Pajamas'
Zatarain's New Orleans Style Rice TV Spot, 'Piano'
Electronic Arts (EA) TV Spot, 'The Sims 4'
Miracle Whip TV Spot, 'Debi's Potato Salad'
Ben's Original TV Spot, 'Changing Our Look'
BEHR Paint TV Spot, 'Domino Effect: Interior Paints'
Zatarain's Frozen Entrees TV Spot, 'Jazz Up a Dry Meeting'