Bank of America television commercial 2015

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Advertisers of the Bank of America TV Spot, 'The Flying Branzinos'

Bank of America

OverviewBank of America is a multinational banking and financial services corporation headquartered in Charlotte, North Carolina. It is one of the largest banks in the world by asset size, serving ind...

What the Bank of America TV commercial - The Flying Branzinos is about.

Title: Bank of America TV Spot - 'The Flying Branzinos'

Introduction:In this captivating Bank of America TV spot titled 'The Flying Branzinos,' viewers are taken on a whirlwind adventure that blends the excitement of sports, the beauty of nature, and the power of human ingenuity. This visually stunning advertisement showcases the bank's commitment to innovation and sustainability while celebrating the incredible journey of a group of fish known as the flying Branzinos.

Storyline:The commercial opens with an idyllic riverscape, featuring a crystal-clear river winding through lush greenery. Suddenly, a school of Branzinos, light-colored fish commonly found in Latin American rivers, leaps out of the water, effortlessly soaring through the air. Their graceful movements captivate the audience, and they instantly become the stars of the show.

As the Branzinos glide through the sky, the camera shifts focus to a group of enthusiastic youth holding high-tech equipment, tracking the fish's flight path. The kids are revealed to be part of a collaborative project supported by Bank of America. The project aims to study and protect these extraordinary fish while also promoting environmental awareness.

The commercial expertly showcases the technology behind tracking the Branzinos, highlighting drones equipped with specialized cameras and sensors. These drones, designed by a group of talented engineers, follow the fish as they navigate obstacles and perform intricate aerial maneuvers.

The audience is then introduced to the heart of the project — a modern research facility funded by Bank of America. The state-of-the-art facility is dedicated to studying the Branzinos' behavior, migration patterns, and overall impact on the ecosystem. Scientists and researchers work tirelessly, employing the latest advancements in technology to unravel the secrets of these flying fish.

The story takes a turn as the commercial reveals the integral role of Bank of America's commitment to sustainability. Emphasizing the bank's dedication to renewable energy, the commercial showcases solar panels on the roof of the research facility, underlining the bank's efforts to reduce their carbon footprint.

As the commercial reaches its climax, the flying Branzinos effortlessly navigate through a stunning natural landscape, showcasing the incredible beauty of untouched nature that Bank of America strives to preserve. The breathtaking footage portrays the harmony between humans, wildlife, and the environment.

Conclusion:The Bank of America TV spot, 'The Flying Branzinos,' effectively captures the bank's commitment to innovation, sustainability, and environmental awareness. Through the captivating journey of the flying Branzinos, viewers witness the incredible collaboration between young minds, cutting-edge technology, and scientific research.

This advertisement serves as a reminder of the importance of preserving our natural world, and it highlights Bank of America's role in making a positive impact on the environment. 'The Flying Branzinos' beckons audiences to join in the bank's mission to drive change, protect wildlife, and create a sustainable future for generations to come.

Bank of America TV commercial - The Flying Branzinos produced for Bank of America was first shown on television on September 13, 2015.

Song from commercial Bank of America TV Spot, 'The Flying Branzinos'

Entry of the Gladiators is a military march composed by the Czech composer Julius Fucik in 1897. It is also known by its original Czech title, "Vjezd gladiátorů." The march is opus 68 in Fucik's catalogue of compositions.

The composition of "Entry of the Gladiators" showcases Fucik's talent for writing lively and energetic marches. The piece is characterized by its bold and triumphant melodies, rhythmic drive, and dynamic contrasts. It has become one of Fucik's most popular and enduring works, often associated with circus and carnival performances.

The march begins with a memorable fanfare-like motif played by the brass section, followed by a spirited and fast-paced main theme introduced by the woodwinds. Throughout the piece, Fucik incorporates various instrumental colors and textures to create a vibrant and captivating musical experience.

"Entry of the Gladiators" gained widespread popularity and has been widely performed and recorded by various ensembles and orchestras around the world. The march has also been adapted and used in popular culture, including in circus acts, films, and even sampled in contemporary music.

It's important to note that while the march is commonly associated with circus performances, it was not originally intended as circus music. Fucik initially titled the piece "Grande Marche Chromatique," emphasizing its chromatic harmonies and technical demands. However, it was later adopted by circuses and became synonymous with their spectacles.

Overall, "Entry of the Gladiators" by Julius Fucik is a lively and iconic military march that continues to captivate audiences with its energetic melodies and dynamic character.