Realtor.com is an online real estate brokerage company that specializes in connecting homebuyers and sellers with real estate agents, as well as providing a vast array of tools and resources for all t...
Realtor.com is a website designed to help house hunters find the perfect home. In a recent TV spot, titled 'Real Estate in Real Time: Jim,' the website showcases how they help real estate agents find the right properties for their clients quickly. The commercial features Elizabeth Banks who portrays the role of a woman looking for her dream home.
The commercial starts with Elizabeth Banks arriving at an open house where she meets a real estate agent named Jim, who is looking agitated and nervous. Jim tells Elizabeth that he has been searching for the perfect home for her for weeks and hasn't found anything that matches her requirements.
At this point, Elizabeth shows Jim the Realtor.com app, and he sees that all the available properties are arranged according to her preferences in real-time. Jim is amazed to see how quickly he can find the perfect home for her using the app. He tells Elizabeth that he has never seen anything like it before, which is why she responds, "Well, I'm a Realtor.com user."
The commercial ends with Jim and Elizabeth walking out of an open house, where Jim admits that he is glad Elizabeth found the perfect home. The ad emphasizes the importance of using the Realtor.com app to find the right home quickly, using its real-time features to ensure all potential properties match the client's requirements.
Overall, the Realtor.com TV spot, 'Real Estate in Real Time: Jim' is a clever way of showcasing the app's benefits and how it can help real estate agents save time and find the perfect home for their clients. The commercial's use of a celebrity endorsement and relatable characters makes it easy for viewers to understand the app's value and why it is an essential tool for anyone looking for their dream home.
Realtor.com TV commercial - Real Estate in Real Time: Jim Feat. Elizabeth Banks produced for Realtor.com was first shown on television on May 11, 2015.
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