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Advertisers of the Michelob ULTRA Super Bowl 2023 Teaser TV Spot, 'Beer Run' Featuring Canelo Álvarez, Song by Kenny Loggins

Michelob ULTRA Super Bowl 2023 Teaser TV commercial - Beer Run
Michelob

Michelob is a brand of beer that is owned and distributed by Anheuser-Busch, one of the largest brewing companies in the world. Michelob is known for its premium quality and is often associated with a...

What the Michelob ULTRA Super Bowl 2023 Teaser TV commercial - Beer Run is about.

Michelob ULTRA Super Bowl 2023 Teaser TV commercial - Beer Run

Michelob ULTRA’s Super Bowl 2023 teaser TV spot, ‘Beer Run’, is the perfect blend of athleticism, music, and beer. The commercial stars world-renowned boxer Canelo Álvarez, who is seen jogging through the streets of an urban landscape. The streets are lined with rows of cheering fans as Álvarez makes his way through the bustling city, but his ultimate destination is unclear.

As the video continues, we see Álvarez stop at a convenience store, where he makes a quick beer run, grabbing a six-pack of Michelob ULTRA. What follows is an epic scene of Canelo sprinting with the beer in hand, leaping over barriers, and even doing parkour moves to get back to his friends before the game starts.

The commercial also features the classic hit song, ‘I’m Alright', by Kenny Loggins, which adds an exciting and fun energy to the spot. The song's lyrics seem to perfectly capture the feeling of the fast-paced, urban setting that the commercial presents.

Overall, the ‘Beer Run' teaser is a thrilling and entertaining look at Michelob ULTRA’s Super Bowl 2023 offering. The combination of Canelo Álvarez's impressive boxing skills, the upbeat music, and the refreshing taste of Michelob ULTRA all work together to make this teaser spot a must-watch for beer lovers, sports enthusiasts, and anyone in search of a good time.

Michelob ULTRA Super Bowl 2023 Teaser TV commercial - Beer Run produced for Michelob was first shown on television on January 22, 2023.

Song from commercial Michelob ULTRA Super Bowl 2023 Teaser TV Spot, 'Beer Run' Featuring Canelo Álvarez, Song by Kenny Loggins

"I'm Alright" by Kenny Loggins

"I'm Alright" is a song written and performed by American rock musician Kenny Loggins ). The song was used as the theme music for the 1980 comedy film Caddyshack ). It was released as a single in 1980 and reached No. 7 on the US Billboard Hot 100 chart. The song has since become one of Loggins' most popular and enduring hits.

Background and Lyrics

The lyrics of "I'm Alright" describe a confident, carefree attitude in the face of criticism and negativity. The song's catchy chorus includes the lines "I'm alright, nobody worry 'bout me / Why you got to give me a fight, can't you just let it be?"

In a 2020 interview with American Songwriter, Loggins explained that he wrote the song after being inspired by the character of Danny, a teenage caddy in the film Caddyshack. Loggins said that he identified with Danny's struggles and wanted to write a song that captured his attitude of resilience and determination.

Legacy and Impact

"I'm Alright" has become a beloved classic rock staple, frequently played on radio stations and featured in movies and TV shows. The song's upbeat melody and positive lyrics have made it a popular choice for feel-good playlists and motivational anthems.

In addition to its commercial success, "I'm Alright" has also been recognized as a cultural touchstone. In a 2020 interview with the Tampa Bay Times, Loggins revealed that he had hidden a secret message in the song's final chorus: "F-- all you people." Loggins said that the message was a tongue-in-cheek response to the pressures of fame and success.

Overall, "I'm Alright" remains one of Kenny Loggins' most enduring and beloved songs, a testament to its catchy melody, relatable lyrics, and enduring cultural impact.

Frequently Asked Questions about michelob ultra super bowl 2023 teaser tv spot, 'beer run' featuring canelo Álvarez, song by kenny loggins

I'm Alright I'm Alright (Theme from "Caddyshack") Michelob Ultra's ad leaves viewers with the same warm, fuzzy feeling as one of their signature brews. Except this time, that feeling is nostalgia, not a beer buzz, summoned by the “Caddyshack” theme playing over an homage to the 1980 comedy flick.

As a Succession fan herself, Serena Williams was thrilled to work alongside Brian Cox in the 2023 Michelob Ultra Super Bowl commericial. "He was in all of my scenes, so I kind of felt special," she tells PEOPLE about working alongside the Golden Globe award winner, who plays Logan Roy.

But it's the song playing over the action that really sets the scene: "Showdown" by British rock band Electric Light Orchestra from 1973.

Michelob TV Spot, 'Another Round' Featuring Canelo Álvarez.

Michelob ULTRA Pure Gold TV Spot, 'The Journey' Song by Sugaray Rayford.

Opus No. 1 The notorious Cisco Hold Music used in Super Bowl 57 “Bud Light Hold” Commercial ☎️🍺 Original song is “Opus No. 1” by Tim Carleton & Darick Deele.

On Tuesday, Michelob Ultra was finally able to track down their accidental PGA Championship icon: Mark Radetic of Missouri.

Another major reason Super Bowl viewers may have missed the ad completely is that it didn't air on TV everywhere. Instead, Anheuser-Busch, the beer brand's parent company, chose to run the Budweiser spot in select regions such as New York, Philadelphia and California.

Opus No. 1 The notorious Cisco Hold Music used in Super Bowl 57 “Bud Light Hold” Commercial ☎️🍺 Original song is “Opus No. 1” by Tim Carleton & Darick Deele.

Inspired by the the Eighties comedy classic starring Rodney Dangerfield, Chevy Chase, and Ted Knight, the new ad sees Cox hitting the links with costars including tennis legend Serena Williams, as well as athletes like Jimmy Butler, Alex Morgan, Tony Romo, Nneka Ogwumike, and Canelo Alvarez.

Serena Williams, Brian Cox star in 'Caddyshack'-inspired Super Bowl ad for Michelob Ultra. Viewers will be able to scan a QR code during the Super Bowl ad to unlock early access to Netflix's upcoming golf docuseries "Full Swing."

Inspired by the the Eighties comedy classic starring Rodney Dangerfield, Chevy Chase, and Ted Knight, the new ad sees Cox hitting the links with costars including tennis legend Serena Williams, as well as athletes like Jimmy Butler, Alex Morgan, Tony Romo, Nneka Ogwumike, and Canelo Alvarez.

Videos

Watch Michelob ULTRA Super Bowl 2023 Teaser TV commercial, 'Beer Run'

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Actors

Actors who starred in Michelob ULTRA Super Bowl 2023 Teaser TV Spot, 'Beer Run' Featuring Canelo Álvarez, Song by Kenny Loggins

Canelo Álvarez photo
Agenices

Agenices of the Michelob ULTRA Super Bowl 2023 Teaser TV Spot, 'Beer Run' Featuring Canelo Álvarez, Song by Kenny Loggins

Michelob ULTRA Super Bowl 2023 Teaser TV commercial - Beer Run
Wieden+Kennedy

Wieden+Kennedy is a globally renowned creative advertising agency with its headquarters in Portland, Oregon. The company was founded in 1982 by two individuals by the name Dan Wieden and David Kennedy...

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