What the Kingsford Barbecue Sauces TV commercial - Real is about.

Kingsford Barbecue Sauces has released a new TV spot titled 'Real', which features real people sharing their love for the brand's delicious sauces. The spot showcases the authenticity and quality of Kingsford's products, while also highlighting the passion of its loyal customers.

The 30-second ad starts with a shot of a man grilling ribs on a barbecue, with a voiceover stating "What's real barbecue without Kingsford?" The screen then switches to a series of short testimonials from individuals who praise the brand's barbecue sauces.

One woman described how she had been using Kingsford Barbecue Sauces for years and couldn't imagine using any other brand. Another man praised the quality and taste of the sauces, saying they were "better than anything I've tasted."

The spot concludes with a shot of the original man grilling who says, "That's real barbecue", before the Kingsford logo appears on the screen along with the tagline, "Real barbecue deserves real sauce."

Overall, the Kingsford Barbecue Sauces TV spot 'Real' successfully portrays the brand's authenticity and quality, while also showcasing the passion of its loyal customer base. This ad is sure to leave viewers eager to try out the brand's mouth-watering sauces for themselves.

Kingsford Barbecue Sauces TV commercial - Real produced for Kingsford was first shown on television on May 3, 2017.