What the Chewy.com TV commercial - New Pet: All the Moments is about.
Chewy.com has created a heartwarming television advertisement titled 'New Pet: All The Moments', which captures all the heart-melting moments that come with adopting a new pet.
The ad begins with a young girl sitting by herself in the park, feeling lonely and bored. However, her spirits lift as she spots a Chewy.com delivery truck, which leads her to a nearby pet store. She walks around and sees all types of cute animals, but her heart is set on a little puppy that she takes home with her, all thanks to Chewy's reliable delivery service.
As soon as she brings her new furry friend home, the commercial takes viewers on a journey, showing all the lovable quirks and silly shenanigans that come with welcoming a new pet into your home. Chewy.com's message is that they understand what it’s really like to be a pet parent and offer everything you need to make that great connection and cherish all the moments.
The pet parent is seen playing, snuggling, and taking adorable photos with their new best friend while they bond and form a special connection. The ad concludes with the pet parent scrolling through photos of their furry companion and reminiscing about the joy and love they have shared since their first moment together.
Overall, Chewy.com's 'New Pet: All The Moments' delivers a powerful message about the unforgettable moments that come with adopting a new pet, and how Chewy can help pet owners cherish and celebrate these memories.
Chewy.com TV commercial - New Pet: All the Moments produced for
Chewy
was first shown on television on November 11, 2021.
Frequently Asked Questions about chewy.com tv spot, 'new pet: all the moments'
They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Chewy launched and advertised 3 new products in the past twelve months.
The campaign features Joy, “an excitable, cuddly cat”; Lenny and Leroy, two bunnies with different personalities; Giorgio, a tiny Chihuahua with a sizable ego; and Ralph, a sociable 200-pound dog. The pets engage with Chewy's Autoship service, its biscuit deliveries and the Chewy Pharmacy, per the press release.
72andSunny
Chewy collaborated with award-winning creative agency 72andSunny to bring this concept to life. “All of us at Chewy are obsessed with exploring how pets think and how we can add more joy to people's relationships with their pets,” said Orlena Yeung, Chewy's VP of brand marketing.
Robert Frederick Paulsen III (born March 11, 1956) is an American voice actor and voice director, known for his roles in numerous animated television series and films.
Enter Chewy.com: an online destination filled with thousands of popular pet products from brands like Blue Buffalo, Natural Balance, Tidy Cats, and more at great prices and with bulk options.
At Chewy, our mission is to be the most trusted and convenient destination for pet parents (and partners), everywhere. We view pets and pet parents as family, and are obsessed with meeting their needs and exceeding customer expectations through every interaction.
Chewy Inc (Chewy), a subsidiary of PetSmart LLC, is an online seller of branded and private-label pet food and grooming supplies.
Commercial dogs include dogs intended for purposes such as being given/transferred to another person, resale, adoption, fostering, breeding, show or exhibition and research.
It sells food, dental and hard chews, jerky treats, food toppings, and vitamins and supplement products. Chewy also offers toys, crates, gates, leashes, collars, beds, bowls and feeders and grooming products.
A commercial director is a film director who specializes in the creation of commercials, often for television, but sometimes also on film and of music videos (given that music videos are recognized as a form of advertising for the song featured in the video).
Procter & Gamble
In 2021, Procter & Gamble won the title of the largest advertiser worldwide, having invested 8.1 billion in promotional activities that year.
Chewy Inc (Chewy), a subsidiary of PetSmart LLC, is an online seller of branded and private-label pet food and grooming supplies.