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State Farm TV commercial - What If: Baller
State Farm

State Farm is an established insurance and financial services company that has been providing its customers with peace of mind for over 90 years. Founded in 1922 by George Jacob "G.J." Mecherle, the c...

What the State Farm TV commercial - What If: Baller is about.

State Farm TV commercial - What If: Baller

Title: What If: Baller

Introduction:In the world of insurance commercials, the name State Farm is one that resonates with many. Known for their catchy jingles and memorable advertisements, State Farm always finds a way to captivate its audience. One such TV spot that stands out is the commercial titled 'What If: Baller,' featuring the legendary Mark Cuban, owner of the Dallas Mavericks, and Arike Ogunbowale, a rising star in the Women's National Basketball Association (WNBA).

The Plot:The camera opens to a bustling NBA court, with Mark Cuban sitting courtside, intently watching the game. Looking impeccable in his suit, he's in deep contemplation when suddenly, a young basketball player catches his eye. Arike Ogunbowale, known for her incredible talent and ability to make clutch shots, is having a phenomenal game.

As Mark watches Ogunbowale effortlessly sink one basket after another, his mind begins to wander. The scene shifts, and we are transported into Mark's imagination. He starts to envision a different world where he himself is an exceptional basketball player, showcasing his skills on the court.

In this imagined scenario, Mark Cuban dons a Mavericks jersey, dribbling the ball with finesse and executing impressive crossovers. The crowd roars with excitement and admiration as he drives to the hoop and executes a gravity-defying dunk. The entire stadium is on their feet, shocked by Mark's remarkable talent.

Cutting back to reality, Mark smiles and realizes that although he may not be a professional basketball player, he can still support and inspire rising stars like Ogunbowale. The camera zooms in on Mark as he pulls out his phone, opening the State Farm mobile app. He explains how with State Farm insurance, he can help protect and support athletes like Arike on their journey to greatness.

The commercial ends with Mark Cuban and Arike Ogunbowale standing side by side, smiling in camaraderie. The State Farm logo appears on the screen, along with the tagline - "State Farm: Here to help life go right."

Message:The State Farm TV spot, 'What If: Baller,' brilliantly captures the imagination and dreams of many sports fans. It taps into the desire to be extraordinary, even if just for a moment. Through Mark Cuban's daydream, the commercial emphasizes the importance of support and protection, not just on the basketball court but in everyday life. State Farm's dedication to helping individuals achieve their dreams shines through, making it memorable and relatable to viewers across the nation.

Conclusion:State Farm's 'What If: Baller' TV spot featuring Mark Cuban and Arike Ogunbowale showcases the power of imagination and the influence it can have in real life. Through this commercial, State Farm reinforces its commitment to supporting athletes and individuals in their pursuit of greatness. As viewers, we are left inspired to dream big and explore our potential with the knowledge that State Farm is always there to provide the necessary protection and assistance along the way.

State Farm TV commercial - What If: Baller produced for State Farm was first shown on television on March 30, 2023.

Frequently Asked Questions about state farm tv spot, 'what if: baller' featuring mark cuban, arike ogunbowale

' Yes, it's Arike Ogunbowale. Arike Ogunbowale leans back in a chair and kicks a pair of Nike Air Force 1s covered in Swarovski crystals onto a desk with Dallas Mavericks owner Mark Cuban standing in front of her. She sports sunglasses and two chains with gleaming diamond pendants - one encrusted with her No. 24.

Audiences may know State Farm's khaki-wearing representative as “Jake from State Farm,” but in real life, his name is Kevin Miles. Miles, whose birth name is Kevin Mimm, began starring in the insurance company's commercials in 2020, replacing Jake Stone who played the character in the now-infamous ad from 2011.

Ogunbowale was an all-star for the second straight season in 2022 and finished the season averaging 19.7 points per game. The Stars lost in the first round of the playoffs to Connecticut. She was a second-team All-WNBA player in 2021 and a first-team choice in 2020. The new WNBA season begins in May.

In 2020, State Farm introduced a new Jake, portrayed by actor Kevin Mimms. This change sparked a lot of curiosity among viewers, wondering why the original Jake was replaced.

26 years (March 2, 1997)Arike Ogunbowale / Age

Khaby Lame Khaby Lame from TikTok, meet Jake from State Farm. The two screen icons - one from social media and the other from TV commercials - have teamed up to launch the #StateFarmStadium challenge.

actor Kevin Miles Jake is portrayed by actor Kevin Miles (also credited as Kevin Mimm). The Chicago native studied at Chicago Academy for the Arts and Webster University's Conservatory of Theatre Arts in St. Louis before moving to L.A. He has starred in State Farm commercials since 2020, but you've likely seen him in other roles.

The Jake from State Farm character was rebooted in 2020 for a new campaign with a new actor in the role (Kevin Mimms, aka Kevin Miles), years after the original campaign featuring the famous “Uh … khakis” tagline.

State Farm has been sponsoring the WNBA since 2013 and its sponsorship of the WNBA has previously included television spots featuring WNBA stars as well as activations and a title sponsorship of the WNBA Draft.

Dallas WingsArike Ogunbowale / Current team (#24 / Guard) Arike Ogunbowale - Dallas Wings Guard - ESPN.

The Jake from State Farm character was rebooted in 2020 for a new campaign with a new actor in the role (Kevin Mimms, aka Kevin Miles), years after the original campaign featuring the famous “Uh … khakis” tagline. The “SNL” send-up featured host Michael B. Jordan playing Jake from State Farm.

AmericanArike Ogunbowale / Nationality Early and personal life. She was born to Yolanda Ogunbowale and Gregory Ogunbowale in Milwaukee, to Nigerian parents. She is the youngest of three children. She is of Yoruba descent and her name ”Arike” means "a child you treasure, cherish, pamper and love" in the Yoruba language.

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State Farm TV commercial - What If: Baller
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