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Advertisers of the ACE Hardware TV Spot, 'Valspar: Meet the Chameleons'

ACE Hardware TV commercial - Valspar: Meet the Chameleons
ACE Hardware

ACE Hardware is a leading hardware and home-improvement retail chain in the United States. Founded in 1924, the company began as a small group of hardware stores in Chicago, but has since expanded to...

What the ACE Hardware TV commercial - Valspar: Meet the Chameleons is about.

ACE Hardware TV commercial - Valspar: Meet the Chameleons

Title: ACE Hardware TV Spot: 'Valspar: Meet the Chameleons'

Introduction: In a quirky and captivating television advertisement, ACE Hardware introduces a delightful campaign featuring Valspar paint and a colorful cast of chameleons. This imaginative and visually stunning commercial showcases the transformative power of Valspar paint and highlights ACE Hardware as the go-to destination for all your home improvement needs.

Synopsis:The ACE Hardware TV spot titled 'Valspar: Meet the Chameleons' opens with a vibrant, picturesque neighborhood where each house stands out like a work of art. The camera then zooms in on a family preparing to repaint their home while browsing through a wide selection of Valspar paint at their local ACE Hardware store.

As the family decides on a bold color, the advertisement takes a whimsical twist. Suddenly, the walls of their home come alive with a kaleidoscope of chameleons, each donning colors that perfectly match the chosen Valspar shade.

The chameleons, with their charismatic presence and animated expressions, bring a sense of wonder and joy to the advertisement. They effortlessly blend into the Valspar-painted walls, showcasing the paint's ability to transform any space. From vibrant reds to calming blues, each chameleon seamlessly adapts to its surroundings, emphasizing the versatility of Valspar paint colors.

As the camera pans across the house, we witness the magical interactions between the chameleons and the family, adding a touch of humor to the commercial. The chameleons playfully mimic the family's actions, such as gardening in the front yard or enjoying a picnic on the patio, while beautifully accentuating the vibrant colors surrounding them.

Throughout the TV spot, a catchy jingle reinforces the brand message, highlighting ACE Hardware as the trusted destination for homeowners looking to bring their imaginative ideas to life using high-quality Valspar paint. The commercial concludes with the family joyfully stepping back to admire their transformed home, with the chameleons adding a touch of whimsy to the final scene.

Impact and Message:The ACE Hardware TV spot, 'Valspar: Meet the Chameleons,' ingeniously captures the transformative power of Valspar paint and highlights ACE Hardware as a reliable partner in helping homeowners bring their creative visions to life. By personifying color and showcasing the seamless integration of Valspar paint through the whimsical chameleons, the advertisement leaves a lasting impression on viewers, igniting their imagination and motivating them to embark on their own

ACE Hardware TV commercial - Valspar: Meet the Chameleons produced for ACE Hardware was first shown on television on March 1, 2015.

Videos

Watch ACE Hardware TV Commercial, 'Valspar: Meet the Chameleons'

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Actors

Actors who starred in ACE Hardware TV Spot, 'Valspar: Meet the Chameleons'

Brandon Keener photo
Brandon Paul Eells photo
Chris Fries photo
Jennifer Marsala photo
Kristen Ariza photo
Lori Alan photo
Tate Birchmore photo
Agenices

Agenices of the ACE Hardware TV Spot, 'Valspar: Meet the Chameleons'

ACE Hardware TV commercial - Valspar: Meet the Chameleons
GSD&M

GSD&M is a full-service agency founded and based in Austin, Texas. The company is known for its creative approach to advertising and marketing and has worked with a variety of well-known brands. The a...

ACE Hardware TV commercial - Valspar: Meet the Chameleons
O'Keefe Reinhard & Paul

O’Keefe Reinhard & Paul (OKRP) is a Chicago-based advertising agency that was founded in 2007 by two former Leo Burnett executives, Tom O’Keefe and Matt Reinhard, and Nick Paul, a veteran of Y&R. The...

ACE Hardware TV commercial - Valspar: Meet the Chameleons
Spark Foundry

Spark Foundry is a global media agency that specializes in data-driven advertising solutions that drive business results. The company has a rich history, having been founded in 2018 as a rebranding of...

Products

Products Advertised

Valspar Optimus
TV commercials

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