Xiidra television commercial 2020 - Inflammation Control

What the Xiidra TV commercial - Inflammation Control is about.

The Xiidra TV spot titled 'Inflammation Control' is a thirty-second commercial that focuses on the effects of dry eye syndrome. The commercial showcases the struggle of individuals who suffer from chronic dry eyes and the impact it has on their daily routine. The emotional ad aims to promote the benefits of using Xiidra for inflammation control, resulting in relief from the symptoms of dry eye.

The commercial opens with a close-up shot of a woman's eyes displaying dryness, redness, and discomfort. The voice-over then explains how millions of Americans struggle with dry eye syndrome and how it can impact their daily lives.

Next, the viewers see a series of shots of people trying to cope with the symptoms of dry eye. These include a teacher struggling to focus on her students, a man trying to work on his computer, and a woman having trouble reading a book.

The voice-over then introduces Xiidra, a prescription eye drop that provides impressive inflammation control. The commercial highlights how Xiidra has been clinically proven to improve the signs and symptoms of dry eye, and it works by blocking the signal that causes inflammation.

In the final scene, the viewers see the relieved expressions on the faces of people who have found relief through using Xiidra. The commercial ends with the voice-over encouraging viewers to talk to their doctor about Xiidra if they are experiencing symptoms of dry eye.

Overall, the Xiidra TV spot is an engaging and thought-provoking commercial that highlights the emotional distress experienced by individuals who suffer from chronic dry eye syndrome, while also promoting the benefits of using Xiidra as a long-term solution.

Xiidra TV commercial - Inflammation Control produced for Xiidra was first shown on television on July 5, 2020.