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Kmart Sofia Vergara Collection TV commercial - Design Studio
Kmart

Kmart, once a thriving and iconic American retail company, has a history reaching back nearly a century. Founded in 1899 by Sebastian Spering Kresge, Kmart started as a small five-and-dime store in De...

What the Kmart Sofia Vergara Collection TV commercial - Design Studio is about.

Kmart Sofia Vergara Collection TV commercial - Design Studio

Title: Kmart Sofia Vergara Collection TV Spot: 'Design Studio'

Introduction:Step into the vibrant world of fashion and design with Sofia Vergara's exclusive collection at Kmart. In this thrilling TV spot titled 'Design Studio,' Sofia takes center stage as she showcases her elegant and trend-setting collection with the help of a talented design team. Join us as we explore the energy, creativity, and passion that goes into bringing this iconic collection to life.

Scene 1: The Design StudioThe TV spot opens with Sofia Vergara stepping into a bustling design studio filled with fashion sketches, fabric samples, and inspiration boards. The room is a hive of artistic energy. Sofia is greeted by her team of designers, each brimming with talent and excitement to collaborate on this project.

Scene 2: The Creative ProcessAs Sofia walks through the design studio, we catch glimpses of her discussing her vision for the collection. She passionately shares her love for bold colors, luxurious fabrics, and flattering silhouettes. The team huddles together, brainstorming ideas and flipping through fashion magazines for inspiration.

Scene 3: Sketches and SwatchesThe camera zooms in on Sofia's design team as they meticulously create sketches and select swatches of fabric for the collection. Each piece is carefully thought out to reflect Sofia's unique sense of style and her desire to make women feel confident and beautiful.

Scene 4: Dress RehearsalCut to a fitting room where Sofia models various outfits from her collection. The design team surrounds her, making adjustments and providing valuable input. Sofia radiates charm and elegance, showcasing the versatility and accessibility of her collection. From glamorous evening gowns to chic casual wear, Sofia's collection has something for every woman.

Scene 5: Runway ShowThe TV spot concludes with a grand runway show where Sofia proudly presents her collection to an exuberant audience. Models strut down the catwalk, donning Sofia Vergara's signature pieces, which are met with applause and adoration.

Conclusion:The Sofia Vergara Collection TV spot, 'Design Studio,' offers a peek behind the scenes of the creative process that goes into crafting Sofia's fashion line for Kmart. The spot captures the passion, energy, and attention to detail that Sofia and her design team pour into every piece. From the design studio to the glamorous runway show, this TV spot celebrates Sofia's commitment to making fashion accessible to all women. Get ready to embrace your confidence and style with Sofia Vergara's collection, where fashion meets affordability.

Kmart Sofia Vergara Collection TV commercial - Design Studio produced for Kmart was first shown on television on September 22, 2013.

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Actors

Actors who starred in Kmart Sofia Vergara Collection TV Spot, 'Design Studio'

Dawn McGee photo
Sofía Vergara photo
Agenices

Agenices of the Kmart Sofia Vergara Collection TV Spot, 'Design Studio'

Kmart Sofia Vergara Collection TV commercial - Design Studio
Peterson Milla Hooks

Peterson Milla Hooks (PMH) is a highly creative brand agency based in Minneapolis, Minnesota. It was founded in 1995 by Dave Peterson, Jill Milla, and Steve Hooks, who shared a passion for innovative...

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Products Advertised

Kmart Sofia Collection
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