To quell alleged stereotypes about American men, which suggested that they cared little about their appearance, and to act upon internal research that revealed men were apprehensive about being seen drinking diet sodas, Dr Pepper created a new campaign for the soda directed toward men by introducing the slogan: “It's ...

Dr Pepper TEN packs in the 23 authentic flavors of regular Dr Pepper with only ten bold calories per 8 oz serving. Established in 1885, Dr Pepper has an iconic history of delivering satisfying refreshment. To taste the Manliest Low-Calorie Soda in the History of Mankind, grab a Dr Pepper TEN.

Dr Pepper 10 has been retired, Becky and our Zero Sugar sodas are now available. Have you had a chance to try them?

The result is Dr Pepper TEN, which, at ten calories, hopes to avoid the diet taste. The rollout of the soda last year was so successful the company has now come up with ten-calorie versions of its other core brands, like 7-Up, Sunkist, A&W, and Canada Dry.

Justin Guarini You may recognize him from his time singing on American Idol, from his role as 'Lil Sweet' on the Dr. Pepper commercials, or from your local grocery store aisles. That's because Justin Guarini, when he's not entertaining the world, lives right here in Bucks County with his wife and two sons.

Donna Loren Donna Zukor (born March 7, 1947), known professionally as Donna Loren, is an American singer and actress.

It's all artificial. According to Food & Wine, this flavor is “inspired by the tailgate” and contains no alcohol - but some caffeine.

To broaden its appeal across the nation, Dr Pepper hailed itself as “the most misunderstood soft drink,” and then in the 1970s became “the most original soft drink ever in the whole wide world.” In 1977, Dr Pepper advertising was marked by the famous “Be a Pepper” campaign, followed by “Be You.” The newest slogan out ...

“not for women. Pepper Ten is “not for women.” The ad campaign and soft drink were developed in an attempt to corner the male diet soft drink market.

What about Dr Pepper? Strangely, Dr Pepper is only owned by Coca Cola in its European and South Korean markets. Everywhere else it is sold is managed by the Keurig Dr Pepper company.

To broaden its appeal across the nation, Dr Pepper hailed itself as “the most misunderstood soft drink,” and then in the 1970s became “the most original soft drink ever in the whole wide world.” In 1977, Dr Pepper advertising was marked by the famous “Be a Pepper” campaign, followed by “Be You.” The newest slogan out ...

Even in the early eruption of the soda industry, few drinks have been as uniquely satisfying as Dr Pepper. Its signature blend of sweet and peppery flavors puts the “King of Beverages” in the top rankings of all sodas consumed today.