What the Book of the Month TV commercial - The Subscription You’ll Feel Good About is about.
Book of the Month is a subscription service that offers readers a selection of handpicked books every month. The service has recently released a TV spot that highlights why their subscription is one that readers can feel good about.
The TV spot opens with lively and upbeat music that immediately captures the viewer's attention. A young woman is seen sitting comfortably on a couch with a book on her lap, lost in the pages. She talks about how sometimes she feels anxious or lost in life, but she takes comfort in knowing that she always has a new book from Book of the Month waiting for her.
The video then switches to show how subscribers get to choose from five specially curated books each month. The books are displayed in a contemporary and stylish manner, showcasing the variety of genres and styles available. The narrator notes that subscribers can skip a month or choose to gift a subscription to a friend, which makes it the perfect gift for any book lover.
As the video continues, there is an emphasis on how Book of the Month works with publishers to support up-and-coming authors by featuring their work and highlighting their stories. This message is particularly impactful given the increased competition and challenges faced by new and emerging authors trying to break into the literary world.
The TV spot concludes with the narrator emphasizing how Book of the Month is not just a subscription service, but a community of readers who share a passion for books. The spot ends with a message that captures the essence of Book of the Month – "reading can bring us together in the most unexpected ways, and we're just getting started."
Overall, Book of the Month's TV spot successfully promotes its subscription service as not just a convenient way to receive books, but a platform that supports emerging authors, fosters community among readers, and ignites passion for reading.
Book of the Month TV commercial - The Subscription You’ll Feel Good About produced for
Book of the Month
was first shown on television on June 1, 2019.
Frequently Asked Questions about book of the month tv spot, 'the subscription you’ll feel good about'
Book of the Month (founded 1926) is a United States subscription-based e-commerce service that offers a selection of five to seven new hardcover books each month to its members.
How Much Does Book of the Month Cost? Each month, your payment method will be automatically charged $15.99 plus applicable local taxes in exchange for 1 book credit. The price includes shipping, so you don't have to worry about any hidden costs. The post has been updated with 2023 pricing.
At the start of each month, we'll feature 5-7 new wow-worthy reads. You'll then have until the 6th of the month to log into our site or app and pick one of our monthly selections or skip the month - the choice is entirely up to you!
250,000 subscribers
It rebranded and relaunched in late 2015 as the Book of the Month (BOTM) many know today, and the efforts seem to have been successful. As of 2017, Lippmann reported BOTM had 100,000 active members. More recent estimates have listed 250,000 subscribers (although it can be expected that these numbers will fluctuate).
Theme is the main or central idea in a literary work. It is the unifying element of a story. A theme is not a summary of characters or events. Rather, it is the controlling idea or central insight of the story.
Must have subscription for book lovers! I love having the option to choose from 5+ different books each month and having discounted access to books on my TBR list. BOTM has some really fun perks & it's nice to be able to skip a month if I'm not into any of the featured books. Shipping is also insanely fast!
Why should I subscribe to BOTM over buying books a la carte? Early releases, vetted quality, and oh - we're way cheaper. Plus, a subscription gets you excited to read, so you might actually do more of it. And that's a good thing!
Are book box subscriptions worth it? Overall, book box subscriptions are worth it! They're a great investment for those who are looking to explore different genres and authors, as well as discover new books that may otherwise have been missed.
National Book Month is important for many reasons. It emphasizes the importance of reading, writing and literature in your daily life. You can help support writers, encourage others to read more, and enjoy the benefits of reading yourself.
It increases intelligence.
As Dr. Seuss once wrote, "The more that you read, the more things you will know. The more that you learn, the more places you'll go." Diving into a good book opens up a whole world of knowledge starting from a very young age.
At the moment, Netflix is the most popular streaming service with more than 220 million subscribers. Other streaming providers that enjoy a high number of monthly subscribers include: Amazon Prime Video. Disney+
For just media and entertainment offerings, the average number of paid subscriptions per consumer was 12 in 2020, according to Statista. Millennials had the most: 17. Because subscriptions are often automatically charged on a debit or credit card, it's easier for users not to notice the cost.