Anitta By Jon Springer. Published on January 17, 2023. Lay's is celebrating Latino culture with a “Stay Golden” commercial starring Anitta, who performs a remix of her hit “Envolver” - powered by real potatoes.

artist Anitta The commercial features global superstar, Best New Artist GRAMMY® and multiple Latin GRAMMY®-nominated artist Anitta and celebrates the beauty and diversity of the Latino community, set to a remix of her record-breaking hit "Envolver."

Envolver Lay's has teamed with Grammy-nominated artist Anitta for a Latino TV spot, “Beat of Joy,” that features a remix of the Brazilian star's hit song “Envolver,” per a press release.

Lay's (/leɪz/) is a brand of potato chips with different flavors, as well as the name of the company that founded the chip brand in the United States.

As one might expect, Morrison sings an altered version of his 1996 hit “Return of the Mack,” which includes many mentions of Doritos, Cheetos and Lay's. The spot is scheduled to air nationwide. This isn't the first time Frito-Lay has turned to music to help sell its products.

Lays became popular due to their crinkle cut ruffled chips which were less likely to break inside the package. They also became the first snack food company to advertise on television in 1944. Lay's began producing flavored potato chips, including salt and vinegar, which became some of their most popular products.

Years ago, Lay's potato chips coined a phrase that many would come to recognize and never forget - "Betcha can't eat just one!" The advertising slogan referenced the addictive nature of potato chips and the unlikelihood that anyone would be satisfied with just one.

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Snacks Now Have a Theme Song With 'Return of the Mack' Remix Because '90s nostalgia seems to be here to stay, snack giant Frito-Lay has partnered with British R&B artist Mark Morrison for a new television commercial promoting the company's variety pack.

Shortly thereafter, Lay's introduced what became its best-known slogan: "betcha can't eat just one". Sales of the chips became international, with marketing assisted by a number of celebrity endorsers.

Lay & Company. In 1944, Herman simplified the company's name to the one we all know today: Lay's® Potato Chips and became the first snack food company to advertise on television. Lay's® potato chips crossed the border into Canada in 1962 and won over Canadians with their crispy and guaranteed fresh taste.

Lays became popular due to their crinkle cut ruffled chips which were less likely to break inside the package. They also became the first snack food company to advertise on television in 1944. Lay's began producing flavored potato chips, including salt and vinegar, which became some of their most popular products.