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Progressive TV commercial - Strange
Progressive

Progressive is an insurance company that offers a wide range of insurance services to individuals and businesses. Founded in 1937, Progressive has grown to become one of the largest and most recogniza...

What the Progressive TV commercial - Strange is about.

Progressive TV commercial - Strange

Title: Progressive TV Spot: 'Strange'

Introduction:Progressive Insurance is known for its memorable and often quirky television commercials that aim to entertain and engage viewers. One such spot, aptly titled 'Strange,' takes viewers on a whimsical and unexpected journey. With a touch of humor and a sprinkle of the unexpected, this Progressive TV spot showcases the company's unique approach to insurance.

Plot Summary:The 'Strange' TV spot opens with a scene of a picturesque town, where everything seems perfectly normal. However, as the camera zooms in, we start to notice subtle peculiarities unfolding. People are walking their pets - which happen to be llamas and flamingos. The local grocery store has shopkeepers wearing top hats and selling unconventional items like rainbow-colored cereal and invisible ink pens.

As the viewer continues to watch, it becomes clear that the world portrayed in this advertisement is a delightful blend of the familiar and the fantastical. In a society where the unexpected is embraced, people don their most eccentric outfits to stand out, sidewalks are paved with creative doodles, and teacups magically refill themselves.

Amidst this charming chaos, we meet Flo, the ever-enthusiastic Progressive Insurance spokesperson, who seamlessly fits into this extraordinary world. Flo interacts with the townspeople, engaging them in conversations about insurance, while keeping the atmosphere light and entertaining. She effortlessly weaves important information about Progressive's offerings into the unusual scenarios presented before her.

As the commercial concludes, it becomes evident that in a world where anything can happen, Progressive Insurance is the reliable anchor that ensures protection and peace of mind amidst the chaos. The final shot shows Flo bidding farewell to the townspeople, leaving them with a sense of security and reassurance.

Themes:The 'Strange' TV spot highlights several themes that resonate with the brand's messaging. These themes include:

1. Unconventional Approach: Through its whimsical portrayal of a peculiar world, the commercial emphasizes Progressive's unique approach to insurance. By showcasing a society where anything is possible, Progressive invites viewers to think beyond the ordinary and consider different insurance options.

2. Memorable Branding: The TV spot, like many Progressive commercials, relies on the distinctive character of Flo, who has become an iconic representative of the brand over the years. By featuring Flo in this extraordinary setting, Progressive reinforces its commitment to standing out in an industry often associated with mundane and complicated processes.

3. Engaging and Entertaining: The 'Strange' advertisement captivates viewers with its blend of humor, imagination, and unexpected scenarios. Through its lighthearted and entertaining tone, the commercial successfully captures viewers' attention, while subtly promoting the brand's offerings.

Conclusion:Progressive's TV spot, 'Strange,' is a delightful and unconventional advertisement that showcases the brand's commitment to offering insurance with a touch of whimsy. By creating a world where llamas stroll down the street and teacups refill themselves, Progressive invites viewers to embrace the unexpected and consider insurance with a fresh perspective. Through the ever-charismatic Flo, Progressive Insurance reminds us that even in the most peculiar circumstances, they are there to provide reliable coverage and peace of mind.

Progressive TV commercial - Strange produced for Progressive was first shown on television on March 31, 2019.

Frequently Asked Questions about progressive tv spot, 'strange'

actor Bill Glass As of February 9, 2021, Dr. Rick, who is portrayed by actor Bill Glass, has appeared in six commercials for Progressive. In 2021, Progressive released a book titled Dr. Rick Will See You Now.

What Sullivan (CGS'04, COM'06) and his colleagues came up with was the mustachioed life coach Dr. Rick. Since developing the wildly popular Dr. Rick character with his colleagues at Arnold Worldwide, Mike Sullivan has been named to AdWeek's Creative 100 list.

actress Stephanie Courtney Flo (Progressive Insurance)

Flo
Flo, as portrayed by actress Stephanie Courtney
First appearance2008
Created byArnold Worldwide
Portrayed byStephanie Courtney

Stephanie Courtney Stephanie Courtney (born February 8, 1970) is an American actress and comedian, best known for playing the advertising character Flo in television and radio commercials for Progressive Corporation beginning in 2008.

favoring or advocating progress, change, improvement, or reform, as opposed to wishing to maintain things as they are, especially in political matters: a progressive mayor.

Get to know the characters who make up our insurance team.

  • Flo. Flo is your always upbeat insurance expert with a love for ice cream and tacos.
  • Jamie. Flo's confident coworker, Jamie is full of surprises as he strives to help you get great coverage and prices.
  • Alan.
  • Mara.
  • Rodney.

Dr. Rick (Bill Glass) advises clients on airport behavior during a commercial.

In a fiercely competitive industry such as insurance, advertisements can be a powerful tool to help companies cut through the clutter and grab consumers' attention. This is the main reason why many insurers spend a lot of money to come up with the best insurance commercials.

In conclusion, the actors in the new Progressive commercial are Stephanie Courtney as Flo, Jim Cashman as Jamie, and Natalie Palamides as Mara. These talented actors have brought humor and entertainment to the Progressive commercials, captivating audiences with their memorable performances.

How much does Flo from Progressive make? According to reports, Courtney, who plays Flo in Progressive, earns $1 million each year for her role. Only a few other performers who appear in commercials get as much money as this. However, there's more to the story than that.

Jon Hamm In “Old Flame,” Flo is having coffee with the rest of the Progressive crew when Jon Hamm pulls up. He immediately recognizes her. Flo, however, remembers him as a struggling actor who didn't know how much he could save in car insurance. Determined to rekindle their spark together, Jon asks Flo out.

Jon Hamm They met on a blind date!

Videos

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Actors

Actors who starred in Progressive TV Spot, 'Strange'

Avery Kidd Waddell photo
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Kevin Laferriere photo
Products

Products Advertised

Progressive Auto Insurance
Progressive Home Insurance
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